AI powered retail technology firm Profitmind crowned the winner at RTS 2025 Innovation Awards

Profitmind has been crowned the winner of the 2025 Retail Technology Show (RTS) Innovation Awards, which champion progressive technologies powering retail transformation.

Each year, the awards selects solutions from across the RTS exhibition floor that can unlock competitive advantage and digitally transform retailers’ capabilities.

Profitmind, exhibiting on stand number SU04 at RTS, is a SaaS solution which uses machine learning, generative AI and agentic AI to drive profitability.  It was selected as the 2025 winner due to its ability to leverage AI to track competitors, analyse internal data and surface fast-impact revenue and margin growth opportunities to increase productivity, transparency and profitability.

Described by RTS Innovation Award judge and OB&Co’s Oliver Banks as “a commercially minded AI [that lives] in your pocket, crunching through complex data to prioritise business opportunities,” the solution scored highly with the judges, comprising of RTS advisory board members and industry experts and analysts, for its margin-boosting capabilities.

Matt Bradley, Event Director at Retail Technology Show, comments: “With retailers facing a raft of rising costs, already razor thin retail margins are coming under significant pressure. Profitmind puts AI to work, using game-changing insights to deliver growth hacks and pathways to profit, which retailers urgently need to survive and thrive against a backdrop of cost pressure. Up against a high calibre of competition from the rest of the shortlist, we congratulate Profitmind on being crowned the winner.”

Dr Mark Chrystal, CEO at Profitmind, says: “This is the first time we’ve taken the solution, the world’s first ever retail AI agent, to the UK.  So, picking up the RTS Innovation Award is a real validation by the industry of the need for our solution.”

“The pursuit of profit is, naturally, one of biggest challenges facing retailers, yet it is also one of the easiest to slip through businesses’ fingers - especially when you consider that, at any one time, a retailer can be looking at margin across 10,000 - 25,000 different spreadsheets. Using AI to identify, in real-time, what retailers can do to optimise pricing, assortment, competition and inventory, Profitmind helps them unlock the sales and profits that drive performance.” 

Proftmind was presented with the winners’ trophy at the BIG Retail Party, where retail professionals kicked back and raised a glass with peers at the end of day one in the RTS Carnival Wonderland.  The show continues today with retail leaders including Theo Paphitis and All Saints’ founder Stuart Trevor set to take to the conference stages, while 400+ tech suppliers showcase best-in-class innovation on the exhibition showfloor.

RTIH AI in Retail Awards

RTIH, organiser of the industry leading RTIH Innovation Awards, proudly brings you the first edition of the RTIH AI in Retail Awards, which is now open for entries. 

As we witness a digital transformation revolution across all channels, AI tools are reshaping the omnichannel game, from personalising customer experiences to optimising inventory, uncovering insights into consumer behaviour, and enhancing the human element of retailers' businesses.

With 2025 set to be the year when AI and especially gen AI shake off the ‘heavily hyped’ tag and become embedded in retail business processes, our newly launched awards celebrate global technology innovation in a fast moving omnichannel world and the resulting benefits for retailers, shoppers and employees.

Our 2025 winners will be those companies who not only recognise the potential of AI, but also make it usable in everyday work - resulting in more efficiency and innovation in all areas.

Winners will be announced at an evening event at The Barbican in Central London on Thursday, 3rd July.

This will kick off with a drinks reception in the stunning Conservatory, followed by a three course meal, and awards ceremony in the Garden Room.

Please email our Editor, Scott Thompson, if you have any questions or need further information: scott.thompson@retailtechinnovationhub.com

Key 2025 dates

Friday, 23rd May: Award entry deadline 

Tuesday, 27th May: 2025 finalists revealed

Wednesday, 28th May - Friday, 13th June: Judging days

Thursday, 3rd July: Winners announced at the 2025 RTIH AI in Retail Awards Ceremony, to be held at The Barbican in Central London.