Kenneth Cole Productions taps Selectika AI technology for personalised online recommendations

Fashion brand Kenneth Cole Productions has deployed Selectika AI technology across its online store.

In a LinkedIn post, Selectika AI said: "We are proud to team up with the one and only Kenneth Cole Productions - a brand with a rich history of pushing boundaries in both fashion and social advocacy. Kenneth Cole’s journey began with a bold move: selling shoes from a trailer parked on the streets of New York City."

It added: "With our visual AI recommendation technology, we’re bringing that same spirit of innovation to their online store. It will help customers navigate vast catalogues by offering personal and relevant recommendations, boosting engagement and making it easier to discover what they love.”

“A sincere thank you to the talented people who led this initiative: on Kenneth Cole’s side, Mashbir and Girit Interactive on our side, Moshe Harush and Nuphar Gabrieli and the Selectika AI team for their dedicated efforts."

RTIH AI in Retail Awards

RTIH, organiser of the industry leading RTIH Innovation Awards, proudly brings you the first edition of the RTIH AI in Retail Awards, which is now open for entries. 

Deadline for submissions is Friday, 5th December. It’s free to enter and you can do so across multiple categories.

As we witness a digital transformation revolution across all channels, AI tools are reshaping the omnichannel game, from personalising customer experiences to optimising inventory, uncovering insights into consumer behaviour, and enhancing the human element of retailers' businesses.

With 2025 set to be the year when AI and especially gen AI shake off the ‘heavily hyped’ tag and become embedded in retail business processes, our newly launched awards celebrate global technology innovation in a fast moving omnichannel world and the resulting benefits for retailers, shoppers and employees.

Our winners will be those companies who not only recognise the potential of AI, but also make it usable in everyday work - resulting in more efficiency and innovation in all areas.

Winners will be announced at an evening event at The Barbican in Central London on Thursday, 29th January.