New Snappy Shopper retail media network connects FMCG brands with indie convenience retailers

Snappy Shopper has launched a new retail media network designed to give FMCG brands scalable access to independent convenience retailers.

The platform, Connect, allows brands to activate social media campaigns across hundreds of local retailer pages through a single centrally managed campaign.

Greg Deacon, VP of Snappy Media, says: “Independent retailers have built incredibly engaged local audiences, but until now brands haven’t had a scalable way to activate them nationally.”

“Snappy Media bridges that gap by combining the trust of local retailers with the scale and measurement brands expect from modern retail media. It gives brands authentic local reach while creating a new revenue stream for independent stores.”

Snappy Shopper says that it is currently working with a number of leading FMCG brands to activate campaigns across the network.

2026 RTIH Innovation Awards

Retail media will be a key focus area at the 2026 RTIH Innovation Awards.

The awards are now open for entries and celebrate global retail technology innovation in a fast moving omnichannel world.

Our winners will be revealed at the 2026 RTIH Innovation Awards Ceremony, taking place at The HAC in Central London on Wednesday, 4th November.

Check out our 2025 winners here.

Our 2025 hall of fame entrants were revealed during a sold out event which took place at The HAC on 16th October and consisted of a drinks reception, three course meal, and awards ceremony presided over by award winning comedian, actress and writer Tiff Stevenson.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “This is the awards’ fifth year as a physical event. We started off with just 30 people at the South Place Hotel not far from here, then moved to London Bridge Hotel, then The Barbican, and last year RIBA’s HQ in the West End.”

“But I’m conscious of the fact that, to quote the legend that is Taylor Swift, You’re only as hot as your last hit, baby. So, this year we’ve moved to our biggest venue yet, and also pulled in our largest number of entries to date and broken attendance records.”

He added: “This year’s submissions have without doubt been our best yet. To quote one of the judges: The examples of innovative developments across both traditional and digital retail spaces were truly remarkable.”

Congratulations to our winners, and a big thank you to our sponsors, judging panel, the legend that is Tiff Stevenson, and all those who attended our 2025 gathering.