France's Shopopop announces UK expansion plan and aims to onboard one major retailer this year
Shopopop, a crowdshipping platform headquartered in France, is officially launching in the UK (Europe's largest e-commerce market) and has set the target of securing a partnership with at least one major UK-based retailer by the end of the year.
Established in France in 2015 with the business recently achieving profitability, Shopopop has over 115 employees and a community of 350,000+ private individuals (‘crowdshippers’) which deliver groceries and goods to over 30,000 people daily across local communities. It has domestic partnerships with over 25 retailers and brands across 7,500 stores, including Carrefour, E.Leclerc, Decathlon, Colruyt and Interflora. To date, it has completed more than 17 million deliveries across Europe.
Shopopop says that it has initiated conversations with major retailers across the country (including Asda, Coop, Kingfisher, Morrisons and Tesco).
Johan Ricaut, Shopopop’s CEO and Co-Founder, comments: “We are incredibly excited about bringing our crowdshipping model to the UK which is a market we have long admired. The UK is known for embracing new online delivery methods and together with its strong sense of community, we see our platform as the ideal tool for rural and hard to reach communities to come together and support one another, forming meaningful relationships in the process.”
Antoine Truong, Global Head of Retail, adds: “Following numerous conversations with major retailers and a thorough analysis of the wider e-commerce delivery ecosystem in the UK, we are confident our community focused approach can address some of today’s most pressing issues for last mile deliveries throughout the country. In particular, we are looking forward to offering new solutions for consumers in rural areas to help them access the groceries and goods they require on a daily basis, delivered by trusted members of their community.”
2026 RTIH Innovation Awards
Online delivery will be a key focus area at the 2026 RTIH Innovation Awards.
The awards are now open for entries and celebrate global retail technology innovation in a fast moving omnichannel world.
Our winners will be revealed at the 2026 RTIH Innovation Awards Ceremony, taking place at The HAC in Central London on Wednesday, 4th November.
Check out our 2025 winners here.
Our 2025 hall of fame entrants were revealed during a sold out event which took place at The HAC on 16th October and consisted of a drinks reception, three course meal, and awards ceremony presided over by award winning comedian, actress and writer Tiff Stevenson.
In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “This is the awards’ fifth year as a physical event. We started off with just 30 people at the South Place Hotel not far from here, then moved to London Bridge Hotel, then The Barbican, and last year RIBA’s HQ in the West End.”
“But I’m conscious of the fact that, to quote the legend that is Taylor Swift, You’re only as hot as your last hit, baby. So, this year we’ve moved to our biggest venue yet, and also pulled in our largest number of entries to date and broken attendance records.”
He added: “This year’s submissions have without doubt been our best yet. To quote one of the judges: The examples of innovative developments across both traditional and digital retail spaces were truly remarkable.”
Congratulations to our winners, and a big thank you to our sponsors, judging panel, the legend that is Tiff Stevenson, and all those who attended our 2025 gathering.
