Lincolnshire Co-op unlocks significant retail media opportunities with digital screens roll-out
Lincolnshire Co-op has kicked off a major digital media screens roll-out, starting with its food stores.
In a LinkedIn post, Rebecca Brocklesby, Head of Marketing & Membership at Lincolnshire Co-op, said: "In less than three weeks we’ll have digital media screens in 90% of our food stores, unlocking significant retail media revenue opportunities."
"The project has been an excellent example of what can be achieved with a cross functional, can do team who remain laser focused on finding solutions to achieve the end goal. So proud of Michelle Dart (Retail Marketing Manager) who has been exceptional in her first ever business lead role on a major project."
2026 RTIH Innovation Awards
Retail media will be a key focus area at the 2026 RTIH Innovation Awards.
The awards are now open for entries and celebrate global retail technology innovation in a fast moving omnichannel world.
Our winners will be revealed at the 2026 RTIH Innovation Awards Ceremony, taking place at The HAC in Central London on Wednesday, 4th November.
Check out our 2025 winners here.
Our 2025 hall of fame entrants were revealed during a sold out event which took place at The HAC on 16th October and consisted of a drinks reception, three course meal, and awards ceremony presided over by award winning comedian, actress and writer Tiff Stevenson.
In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “This is the awards’ fifth year as a physical event. We started off with just 30 people at the South Place Hotel not far from here, then moved to London Bridge Hotel, then The Barbican, and last year RIBA’s HQ in the West End.”
“But I’m conscious of the fact that, to quote the legend that is Taylor Swift, You’re only as hot as your last hit, baby. So, this year we’ve moved to our biggest venue yet, and also pulled in our largest number of entries to date and broken attendance records.”
He added: “This year’s submissions have without doubt been our best yet. To quote one of the judges: The examples of innovative developments across both traditional and digital retail spaces were truly remarkable.”
Congratulations to our winners, and a big thank you to our sponsors, judging panel, the legend that is Tiff Stevenson, and all those who attended our 2025 gathering.
