3DWD announces Meadowhall shopping centre in Sheffield as physical retail debut for Style Suite tool
Meadowhall reports that Style Suite, a new personal shopper tool, has launched its debut physical location at the shopping centre.
Style Suite, created by 3DWD, is an AI powered colour analysis and personal styling experience built specifically for retail destinations. Shoppers use their mobile phone to unlock the AI technology and receive a free personalised colour analysis within seconds. Each customer’s results are stored in a digital profile accessed through their phone’s wallet, allowing shoppers to take their colour palette into stores.
Louisa Holmes, Asset Director at Meadowhall, says: “Meadowhall being the first location globally to house the Style Suite concept reflects our commitment to evolving the in-centre experience for our customers. By combining AI insights with an engaging in-centre activation, Style Suite delivers a smooth and accessible approach to personal styling, while encouraging customers to explore more of the brands and retailers within the destination. This launch is a great example of AI being used in a way to proudly champion the offline shopping experience.”
Dion Pouw, CEO at 3DWD, says: “Launching Style Suite’s first physical location is a huge milestone for us. Our goal is to use AI to make services like personal styling more accessible. With its consistently high footfall and strong focus on innovation, Meadowhall was the ideal partner to introduce the concept to the global retail market. This launch represents the first step in scaling Style Suite internationally and further evolving the concept.”
2026 RTIH Innovation Awards
AI will be a key focus area at the 2026 RTIH Innovation Awards.
The awards are now open for entries and celebrate global retail technology innovation in a fast moving omnichannel world.
Our winners will be revealed at the 2026 RTIH Innovation Awards Ceremony, taking place at The HAC in Central London on Wednesday, 4th November.
Check out our 2025 winners here.
Our 2025 hall of fame entrants were revealed during a sold out event which took place at The HAC on 16th October and consisted of a drinks reception, three course meal, and awards ceremony presided over by award winning comedian, actress and writer Tiff Stevenson.
In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “This is the awards’ fifth year as a physical event. We started off with just 30 people at the South Place Hotel not far from here, then moved to London Bridge Hotel, then The Barbican, and last year RIBA’s HQ in the West End.”
“But I’m conscious of the fact that, to quote the legend that is Taylor Swift, You’re only as hot as your last hit, baby. So, this year we’ve moved to our biggest venue yet, and also pulled in our largest number of entries to date and broken attendance records.”
He added: “This year’s submissions have without doubt been our best yet. To quote one of the judges: The examples of innovative developments across both traditional and digital retail spaces were truly remarkable.”
Congratulations to our winners, and a big thank you to our sponsors, judging panel, the legend that is Tiff Stevenson, and all those who attended our 2025 gathering.
