Retail Technology Innovation Hub

BRINGING YOU THE LATEST RETAIL TECHNOLOGY NEWS AND VIEWS FROM AROUND THE WORLD

Posts in Immersive experiences

The power of experience: how immersive technologies are redefining retail spaces

The power of experience: how immersive technologies are redefining retail spaces

Continue reading…

Immersive experiencesStaff WriterApril 4, 2024Immersive experiences, Immersive technology, VR, AR, Retail innovation, Customer experience, Stores, Personaisation, Online retail, Omnichannel retail, Future of retail, Customer engagementComment

McDonald’s taps QR codes as it preps WcDonald’s campaign celebrating the art of manga and anime

McDonald’s taps QR codes as it preps WcDonald’s campaign celebrating the art of manga and anime

Continue reading…

Immersive experiencesStaff WriterFebruary 21, 2024McDonald's, WcDonald's, Immersive experiences, Marketing, Social media, Stores, Fast food, QR codesComment

J.Crew brings Virtual Closet experience to Apple Vision Pro with 2023 RTIH Innovation Awards winner Obsess

J.Crew brings Virtual Closet experience to Apple Vision Pro with 2023 RTIH Innovation Awards winner Obsess

Continue reading…

Immersive experiencesStaff WriterFebruary 5, 2024J.Crew, Apple Vision Pro, Obsess, 2023 RTIH Innovation Awards, Immersive experiences, J.Cnew Virtual ClosetComment

Alo Yoga teams with Obsess on alo Sanctuary, a wellness shopping experience for Apple Vision Pro

Alo Yoga teams with Obsess on alo Sanctuary, a wellness shopping experience for Apple Vision Pro

Continue reading…

Immersive experiencesStaff WriterFebruary 5, 2024Alo Yoga, Apple Vision Pro, Obsess, 2023 RTIH Innovation Awards, Immersive experiencesComment

e.l.f. Cosmetics announces launch of its first beauty shopping experience for Apple Vision Pro

e.l.f. Cosmetics announces launch of its first beauty shopping experience for Apple Vision Pro

e.l.f. Cosmetics

Immersive experiencesStaff WriterFebruary 5, 2024e.l.f. Cosmetics, Apple Vision Pro, Obsess, 2023 RTIH Innovation Awards, E-commerce, Immersive experiencesComment

Mytheresa enlists Obsess on launch of immersive shopping experience for Apple Vision Pro

Mytheresa enlists Obsess on launch of immersive shopping experience for Apple Vision Pro

Continue reading…

Immersive experiencesStaff WriterFebruary 3, 2024Mytheresa, Obsess, Apple Vision Pro, Immersive experiences, 2023 RTIH Innovation Awards, E-commerce, Luxury brands, Fashion retailComment

Outform works with Tom Ford on immersive Myrrhe Mystère experience at Galeries Lafayette Paris Central podium

Outform works with Tom Ford on immersive Myrrhe Mystère experience at Galeries Lafayette Paris Central podium

Continue reading…

Immersive experiencesStaff WriterOctober 31, 2023Galeries Lafayette Paris Central podium, Tom Ford, Therabody, Outform, Immersive experiences, Myrrhe MystèreComment

Emperia CEO Olga Dogadkina talks virtual stores, gaming platforms and popular but absurd comparisons

Emperia CEO Olga Dogadkina talks virtual stores, gaming platforms and popular but absurd comparisons

Immersive experiencesStaff WriterOctober 17, 2023Emperia, Olga Dogadkina, Roblox, Virtual stores, Gaming platforms, Online retail, Immersive experiences, Social commerceComment

Pocket Planet preps immersive experiential attraction launch in Oxford Street, London

Pocket Planet preps immersive experiential attraction launch in Oxford Street, London

Immersive experiencesStaff WriterSeptember 5, 2023Pocket Planet, Oxford Street London, London, Immersive experiences, Experiential retail, Hospitality and leisure, West End retailers, TourismComment

Trickster gods and retro burgers: McDonald's x Loki 1982 takeover goes live in Brooklyn, New York

Trickster gods and retro burgers: McDonald's x Loki 1982 takeover goes live in Brooklyn, New York

Immersive experiencesStaff WriterAugust 31, 2023Loki, Marvel Studios, Disney+, Augmented reality, Snapchat, US retail, Restaurants, Immersive experiences, Stores, Fast food, 1980sComment

Welcome to our world: L’Occitane En Provence teams with Emperia to launch new virtual experience

Welcome to our world: L’Occitane En Provence teams with Emperia to launch new virtual experience

Immersive experiencesStaff WriterJuly 6, 2023L’Occitane En Provence, Emperia, Funding rounds, Immersive experiences, Virtual stores, Online retail, Omnichannel retailComment

J.Crew teams with Obsess for immersive virtual experience celebrating 40th anniversary

J.Crew teams with Obsess for immersive virtual experience celebrating 40th anniversary

Immersive experiencesStaff WriterJune 9, 2023J.Crew, Obsess, 2022 RTIH Innovation Awards, 2023 RTIH Innovation Awards, Immersive experiences, Virtual stores, Online retailComment

Alo Yoga teams with RTIH Innovation Awards winner Obsess on virtual reality shopping experience

Alo Yoga teams with RTIH Innovation Awards winner Obsess on virtual reality shopping experience

Immersive experiencesStaff WriterFebruary 7, 2023Alo Yoga, Obsess, Virtual reality, Immersive experiences, Virtual stores, 2022 RTIH Innovation Awards, RTIH Innovation Awards, Digital retail, Omnichannel retail, 3D, E-commerceComment

Ingka Centres opens pop-up PlayLabs for parents and children

Ingka Centres opens pop-up PlayLabs for parents and children

Immersive experiencesStaff WriterNovember 3, 2022Ingka Centres, Ingka Group, Immersive experiences, Shopping centres, Physical retail, VRComment

The Home of Connected Brands looks to shape future of retail

The Home of Connected Brands looks to shape future of retail

Immersive experiencesStaff WriterOctober 25, 2022The Home of Connected Brands, VMLY&R, Immersive experiences, Omnichannel retail, Retail technologyComment

Could online casinos create a virtual retail space?

Could online casinos create a virtual retail space?

Immersive experiencesStaff WriterOctober 24, 2022Casinos, Retail, Online retail, E-commerce, Metaverse, 3D, Hospitality and leisure, Immersive experiences, Virtual realityComment

Balmain Paris and SharpEnd launch NFC enabled Pokémon adventure

Balmain Paris and SharpEnd launch NFC enabled Pokémon adventure

Immersive experiencesStaff WriterSeptember 2, 2022Balmain Paris, Balmain x Pokémon, SharpEnd, NFC, Immersive experiences, Pokémon UNITE, Omnichannel retailComment

Samsung unveils immersive experience in Heathrow’s T5 terminal

Samsung unveils immersive experience in Heathrow’s T5 terminal

Immersive experiencesStaff WriterSeptember 1, 2022Samsung, Outform, Immersive experiences, Lift and learn tech, Heathrow, Airport, StoresComment

Smartech unveils The Track, a Formula One destination in Selfridges, London

Smartech unveils The Track, a Formula One destination in Selfridges, London

Immersive experiencesStaff WriterJuly 1, 2022F1, Formula 1, British Grand Prix, Smartech Retail Group, The Track by Smartech, Selfridges, Concept stores, Bricks and mortar retail, Immersive experiences, StoresComment

Ethan Allen taps Bitreel tech for immersive 3D virtual experience

Ethan Allen taps Bitreel tech for immersive 3D virtual experience

Immersive experiencesStaff WriterJune 23, 2022Bitreel, Ethan Allen, Metaverse, 3D technology, Online retail, RTIH Innovation Awards, 2022 RTIH Innovation Awards, Retail technology, Immersive experiencesComment