Yoyo announces key sales appointment

Yoyo announces key sales appointment

Google’s former Head of SMB Acquisition and Operations, Marcus Oulds, has joined payments and loyalty marketing platform, Yoyo, as VP Commercial.

Oulds most recently served as Director of UK Sales at FinTech venture GoCardless. Yoyo Co-founder and CEO Michael Rolph says: “It’s brilliant to see someone of Marcus’ calibre joining Yoyo. Coming from Google and then GoCardless, the experience he has obtained is already proving to be a great asset to us as we work on some pretty incredible and unique partnership deals across the UK, Europe and beyond.”

“We’ve spent the last few years establishing our position as the most powerful way for retailers to deliver a level of personalised experiences to their customers that provenly returns increased footfall, retention and long-term sales growth. With Marcus now onboard, we can really start to accelerate and scale our success.”

Yoyo-powered apps are currently used by over 1.5 million customers at the likes of PAUL, Caffè Nero, SOHO Coffee, easyCoffee and Planet Organic. Oulds comments: “Yoyo has already shown that it is delivering on its mission to reimagine the payment experience, enable merchants to build strong customer relationships and measurably foster long-term sales growth. The opportunity to come onboard and help continue to build on that success, during this exciting period of expansion for the company, was an opportunity I couldn't turn down.”

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