Bink announces Individual Restaurant Group partnership

FinTech startup, Bink, has teamed with Individual Restaurant Group, which includes Piccolino, The Restaurant Bar & Grill, Bank Restaurant & Bar and Gino D’Acampo My Restaurants.

The partnership, which launches in early 2018 and builds on tie ups with Harvey Nichols, Iceland, Morrisons and Arcadia Group, will tap Bink’s Payment Linked Loyalty (PLL) technology to ensure diners never lose out on rewards. Bink will collaborate with Individual Restaurants’ loyalty scheme, Club Individual, which currently hosts one million members. 

Lee Clarke, Founder and CEO, Bink says: “Loyalty in restaurants is often overlooked, meaning customers and eateries alike lose out. Our partnership will put an end to this. We’re excited to build on Individual Restaurants’ already strong, loyal following, and give their customers the best dining experience every time they visit an Individual Restaurant establishment.”  

Adam Purslow, CTO, Individual Restaurant Group adds: “We strive to give our diners the best experience from the moment they walk into the restaurant to the moment they walk out. Bink is empowering us to do this by ensuring our customers receive the recognition they deserve for their loyalty.”