Wirex inks corporate partnership with Pigzbe

London-based PayTech venture Wirex has announced its first corporate partnership with the blockchain-powered ‘piggy-wallet’, Pigzbe.

The latter runs on Wollo (WLO), Pigzbe’s cryptocurrency, and is designed to introduce children age 6+ to modern money management while teaching them good financial habits. The partnership will see Wirex list WLO alongside its existing Bitcoin, Litecoin, Ethereum and XRP wallets. In turn, Wollo holders will be able to buy, store, exchange and spend WLO through the Wirex app and Visa card.

Pavel Matveev, Co-founder and CEO of Wirex, which lays claim to being the only company in Europe with a debit card that is linked to users’ crypto wallets, allowing them to convert and spend their digital assets in shops, bars, restaurants or on public transport, says: “Our relationship with Pigzbe paves the way for novel crypto and blockchain product partnerships and cements London’s status as a key innovation hub. Equally as important, however, is the incorporation of pioneering technologies to educate and inform the next generation about the benefits of money management and the future of finance.”

Pigzbe Founder and CEO Filippo Yacob, adds: “We’re excited by the prospect of having millions of children growing up with Wollo as the first cryptocurrency they encounter in their lives. Central to our vision at Pigzbe the realisation of millions of children and families being able to use their Wollo coins in the real world - our partnership with Wirex will deliver this.”

Sign up for our free retail technology newsletter here.