N Brown Group signs on for IBM Cloud

Online retailer N Brown Group, whose brands include JD Williams, Simply Be, and Jacamo, has adopted IBM Cloud.

It has done so in order to deliver new Oracle applications in what is pitched as “a first of its kind implementation unifying financial and retail processes”. As a result, customers will be able to browse thousands of products across all of the retailer’s web and mobile sites and use more flexible credit options.

“Cloud services in the overall marketplace are still maturing, so we needed a partner who recognised this and would help us keep pace with the ever-changing retail market and our ambitions. IBM offered a successful mix – the necessary range of cloud services, industry leading applications, a true partnership focus, and an open door policy from global execs to the frontline team to deliver a compelling commercial offer. IBM is more than a technology supplier; it has become a trusted advisor,” says Paul Briggs, Programme Manager at N Brown Group.

“Building e-commerce sites that perform well, are reliable and can scale rapidly during seasonal peak periods is absolutely critical for retailers. By using IBM Cloud, N Brown Group can process thousands of orders per day and scale its infrastructure based on demand,” says Laurence Haziot, IBM Global Managing Director and General Manager for IBM Consumer Industries. “This is a crucial foundation for any successful retailer’s digital transformation, so now N Brown Group can focus on offering a better consumer experience across multiple channels.”