Yoyo raids Mastercard for new VP Finance

Payments and loyalty marketing platform, Yoyo, has hired James Taylor as VP Finance.

Taylor previously headed up the finance team for Vocalink-owned Zapp, the scheme operator of digital payment app solution Pay by Bank. When Vocalink was acquired by Mastercard for £700 million in 2017, he became a Finance Director for the financial services giant, a role he held until joining Yoyo in May.

Prior to that, Taylor spent four years at Barclays. He first joined its investment arm, Barclays Investment Bank (formerly known as Barclays Capital) for three years, where he worked in several executive-facing roles, before moving to Barclays Group to support key strategic initiatives, including its Transform Programme.

Michael Rolph, CEO at Yoyo, which last year built a payment and loyalty app for Caffè Nero, says: “This is the perfect moment for someone of James’ experience to join Yoyo. We had a brilliant 2017 and 2018 is already set to far exceed last year’s growth. One of James’ first tasks will be to join our work on some pretty incredible and unique partnership deals across the UK, Europe and beyond. We can’t say too much at this stage, but we can safely say they are going to further cement our position as the payments and loyalty marketing platform for banks, caterers and retailers alike.”

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