Digital duds leave UK retailers reeling, Fujitsu research

Digital duds leave UK retailers reeling, Fujitsu research

Over the past two years, UK retailers have spent almost £1.5 million on failed or cancelled digital transformation projects. And 58% say that this has put them off pursuing such initiatives in the future, according to new research by Fujitsu.

The company surveyed 1,625 business decision makers within mid- to large-sized businesses across public sector, financial services, retail and manufacturing, with 19 retailers taking part. “Retailers cannot brush off the impact digital disruption is having and is going to have on their business, as, when implemented with the right strategy, there can be significant rewards,” says Jat Sahi, Digital Lead Retail, EMEIA at Fujitsu.

“Retailers themselves are not inherently digital experts and innovators; they need external expertise to help them realise their digital vision and bring it to life. Making the most of digital requires more than just the latest tools. Retailers need the right skills, processes and partnerships to ensure that the technology they are implementing has the right people and strategy behind it to see success.”

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