Hugo Boss revamps Paris store with omnichannel in mind

Hugo Boss revamps Paris store with omnichannel in mind

Hugo Boss has reopened its flagship store at Avenue des Champs-Élysées in Paris, following a seven month renovation project. 

With over 1,200 square metres of retail space, it is the brand’s largest store in the world, and features “an interior concept seamlessly integrating the online and offline experience”. 

"Reopening the store is a milestone in our retail endeavours. I am very happy with the result, which translates the creative vision of the brand to this location," says Mark Langer, CEO at Hugo Boss.

Further details here.  

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