Quiz rolls out True Fit True Confidence solution

British fast fashion retailer, Quiz, has integrated True Fit’s True Confidence solution into its e-commerce site.

This taps data collected from Quiz and millions of anonymous shoppers to provide personalised fit ratings and size recommendations. Haroun Saleemi, Head of E-commerce at Quiz, comments: “True Fit has helped us bring the confidence our customers feel with the in-store fitting room experience, online.”

“By providing recommendations around size, style and fit for each individual shopper, together we can enhance our customers’ journeys with personally relevant experiences and ensure that they love and will keep their purchases.”

Sign up for our free retail technology newsletter here.