Adyen announces Space NK London Apothecary payments tie up
Adyen has inked a deal with Space NK London Apothecary to be its new e-commerce payment provider.
“As a business looking to expand into new markets, it was important to us that we were able to offer our new customers the best possible online shopper experience using their preferred payment method,” says Andy Lightfoot, CEO UK & US at Space NK.
“While the UK and US, our biggest markets, have very similar payment methods, we receive significant orders from the APAC region where there are numerous payment options and preferences. Now, we are able to create localised payment sites to improve the customer experience for our Asian customers and offer their preferred payment methods.”
Space NK will also roll-out Adyen’s RevenueProtect product. By using machine learning and a rule-based approach, the solution can identify the behaviours behind each transaction, allowing Space NK to better determine genuine shoppers and block fraudsters without adding unnecessary friction to the checkout.
“We are confident that with Adyen acting as our payments provider, the buying experience will match the luxurious products that our customers are buying. We are excited to be working with them across a broad range of regions and look forward to expanding our partnership in due course,” concludes Lightfoot.