LiveArea lands Bensons For Beds and Harveys Furniture e-commerce revamp deal

LiveArea has announced a partnership with Steinhoff UK to overhaul the Bensons For Beds and Harveys Furniture online stores.

The technology selected will be composed of BigCommerce and Bloomreach commerce architecture.

“We are very excited to be continuing our omnichannel journey with BigCommerce and Bloomreach, orchestrated by LiveArea,” says Chily Fachler, Chief Digital and Information Officer at Steinhoff UK Retail.

“We are looking forward to utilising this leading-edge technology to enable us to build a world class customer experience and step up our ability to react quickly and with flexibility to power our ongoing conversion rate optimisation programme. This is an exciting step forward for the business and our customers, as we strive to provide the best omnichannel proposition in our industry.”

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