SurfStitch makes mobile move with Poq and Tryzens

Australian retailer, SurfStitch, has partnered with Poq to launch its first customer mobile app.

This is available for both iOS and Android devices.

SurfStitch intends to initially roll out the offering in Australia, where the greatest volume of consumers are already shopping on mobile. The Poq solution is being implemented and supported by Tryzens.

Also of interest: Helen Slaven joins mobile app specialist Poq

“We want to reward our customers for their loyalty by providing them with the best possible experience available. Whether this be through enhanced product discoverability, app-exclusive drops or more impactful ways of surprising and delighting them,” says Justin Hillberg, Managing Director, SurfStitch.

“Apps allow us to do all of this while driving profitable revenue growth. Despite the Covid-19 outbreak, we thought it was essential to continue to prioritise our plans to engage shoppers through this additional channel. This pandemic has been a catalyst for mobile shopping, making an app all the more important for us.”

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