Retail Technology Innovation Hub
Home Advertise with us About us About RTIH Editor Scott Thompson Events Contact us RTIH magazine 2026 RTIH Innovation Awards FAQs 2026 RTIH Innovation Awards categories 2026 RTIH Innovation Awards judging panel 2027 RTIH AI in Retail Awards 2026 RTIH AI in Retail Awards winners 2025 RTIH Innovation Awards winners RTIH Top 100 Retail Tech Influencers List RTIH Retail Technology Innovations report Newsletter sign up Terms & Conditions
HomeAdvertise with usAbout usAbout RTIH Editor Scott ThompsonEventsContact usRTIH magazine2026 RTIH Innovation Awards FAQs2026 RTIH Innovation Awards categories2026 RTIH Innovation Awards judging panel2027 RTIH AI in Retail Awards2026 RTIH AI in Retail Awards winners2025 RTIH Innovation Awards winnersRTIH Top 100 Retail Tech Influencers ListRTIH Retail Technology Innovations reportNewsletter sign upTerms & Conditions
Retail Technology Innovation Hub
Retail Technology Innovation Hub

British Airways pilot takes on Tesco online delivery role

A British Airways pilot has taken on the role of Tesco delivery driver during the coronavirus lockdown.

First officer Peter Login is among 30,000 BA staff who are out of work after the airline grounded most of its fleet last week due to Covid-19.

Also of interest: Tesco CTO Guus Dekkers praises tech teams amid coronavirus outbreak

He started his first shift for Tesco on Saturday and tweeted: “Back in the cockpit with Tesco. #EveryLittleHelps #ToDriveToServe #StayHomeStaySafe."

Twitter users were quick to praise Login. "Shows a lot of character, Peter. I hope you're back on the flight deck soon," said American Airlines pilot Brad Tate.

NHS worker Lara Prisco, who is having to self-isolate, said: "All supermarkets too far to drive and all delivery service suspended. You and Tesco are the reasons I still manage to have food and basic items! (I am not crying, you are crying!).”

Coronavirus omnichannel update

Last week, Tesco urged shoppers to ‘think before they click’ and shop in-store whenever possible.

In an email to customers, Tesco CEO Dave Lewis said: “We want to help as many people as possible who truly need our delivery service, so we have deliberately not restricted new online customers. We hope our existing online customers understand our approach, in these challenging circumstances. But to make it work, we also need your support.” 

The retailer has expanded its home delivery and Click and Collect capacity to around 780,000 delivery slots, up from 660,000 two weeks ago, with plans to increase this by another 100,000 in the coming weeks. To help it pick more orders, stores with an online grocery operation will open their doors a little later – from 8am. 

“The government has asked our industry to help people that they have identified as particularly vulnerable and who don’t have their own support network. We will prioritise orders for these people and will be in touch with them by email, as we receive the list from the government,” Lewis said.

In the last 10 days, more than 35,000 new colleagues have joined Tesco, including pickers and drivers. “The response to our call for new recruits has been incredible, with over one million visitors to our careers website.” 

Stores

As for the bricks and mortar side of things, stock levels have returned to almost normal levels, with plenty of fruit and vegetables available. In packaged groceries, the recovery will take a few more days; most stores will have stock of just about everything, but in a few product areas, there may still have some gaps. 

To get the supply chain running smoothly again, Tesco is focusing on simple pricing for single products, and has removed multi-buy promotions. Easter eggs are one exception – “we bought our stock before recent events, so there are plenty to go around and we’ll continue with our promotions as normal.” 

The retailer has also extended its shopping times for NHS workers, and continues to hold priority hours for elderly and vulnerable customers.

Sign up for our free retail technology newsletter here.

Featured
2026 RTIH Innovation Awards
Feb 27
Feb 27, 2026 – Nov 4, 2026
2026 RTIH Innovation Awards
Feb 27, 2026 – Nov 4, 2026
Feb 27, 2026 – Nov 4, 2026
Merchant Transact 360
Mar 25
Mar 25, 2026 – Mar 26, 2026
Merchant Transact 360
Mar 25, 2026 – Mar 26, 2026
Mar 25, 2026 – Mar 26, 2026
Retail Connect 2026
Mar 25
Mar 25, 2026
Retail Connect 2026
Mar 25, 2026
Mar 25, 2026
Retail Technology Show 2026
Apr 22
Apr 22, 2026 – Apr 23, 2026
Retail Technology Show 2026
Apr 22, 2026 – Apr 23, 2026
Apr 22, 2026 – Apr 23, 2026
Retail Technology Show 2026 VIP Afterparty
Apr 22
Apr 22, 2026
Retail Technology Show 2026 VIP Afterparty
Apr 22, 2026
Apr 22, 2026
ETIH EdTech Innovation Awards
Apr 27
Apr 27, 2026
ETIH EdTech Innovation Awards
Apr 27, 2026
Apr 27, 2026
Retail Technology Expo 2026
May 26
May 26, 2026 – May 27, 2026
Retail Technology Expo 2026
May 26, 2026 – May 27, 2026
May 26, 2026 – May 27, 2026
Shoptalk Europe 2026
Jun 9
Jun 9, 2026 – Jun 11, 2026
Shoptalk Europe 2026
Jun 9, 2026 – Jun 11, 2026
Jun 9, 2026 – Jun 11, 2026
RTIH AI in Retail Awards
Jul 6
Jul 6, 2026 – Feb 11, 2027
RTIH AI in Retail Awards
Jul 6, 2026 – Feb 11, 2027
Jul 6, 2026 – Feb 11, 2027
NRF 2026: Retail's Big Show Europe
Sep 15
Sep 15, 2026 – Sep 17, 2026
NRF 2026: Retail's Big Show Europe
Sep 15, 2026 – Sep 17, 2026
Sep 15, 2026 – Sep 17, 2026
Online deliveryStaff WriterApril 7, 2020Tesco, Online delivery, Supermarkets, Grocery delivery, Coronavirus, COVID-19, British Airways, Peter Login, Online retailComment
Facebook0 Twitter LinkedIn0 StumbleUpon Reddit Tumblr 0 Likes
Previous

Pornhub Apparel combats coronavirus with Stayhomehub products

CoronavirusStaff WriterApril 7, 2020Pornhub, Pornhub Apparel, E-commerce, Coronavirus, Coronavirus lockdown, COVID-19, Online retail, Online stores, Stayhomehub1 Comment
Next

Selfridges veteran Daniel Blyth makes move to Farfetch

AppointmentsStaff WriterApril 7, 2020Daniel Blyth, Farfetch, Selfridges, Appointments, E-commerce, Online retail, Fashion retailers

2026 EVENTS

Featured
2026 RTIH Innovation Awards
Feb 27
Feb 27, 2026 – Nov 4, 2026
2026 RTIH Innovation Awards
Feb 27, 2026 – Nov 4, 2026
Feb 27, 2026 – Nov 4, 2026
Merchant Transact 360
Mar 25
Mar 25, 2026 – Mar 26, 2026
Merchant Transact 360
Mar 25, 2026 – Mar 26, 2026
Mar 25, 2026 – Mar 26, 2026
Retail Connect 2026
Mar 25
Mar 25, 2026
Retail Connect 2026
Mar 25, 2026
Mar 25, 2026
Retail Technology Show 2026
Apr 22
Apr 22, 2026 – Apr 23, 2026
Retail Technology Show 2026
Apr 22, 2026 – Apr 23, 2026
Apr 22, 2026 – Apr 23, 2026
Retail Technology Show 2026 VIP Afterparty
Apr 22
Apr 22, 2026
Retail Technology Show 2026 VIP Afterparty
Apr 22, 2026
Apr 22, 2026
ETIH EdTech Innovation Awards
Apr 27
Apr 27, 2026
ETIH EdTech Innovation Awards
Apr 27, 2026
Apr 27, 2026

TRENDING: AI

Featured
YOOBIC boss Fabrice Haiat talks pencil whipping, broken execution loops and AI powered consolidation
AI
YOOBIC boss Fabrice Haiat talks pencil whipping, broken execution loops and AI powered consolidation
AI

Continue reading…

AI
British brand Pretty You London enlists Galvia AI to help with its data transformation journey
AI
British brand Pretty You London enlists Galvia AI to help with its data transformation journey
AI

Continue reading…

AI
Waitrose taps Satalia AI powered technology for online grocery delivery route optimisation push
AI
Waitrose taps Satalia AI powered technology for online grocery delivery route optimisation push
AI

Continue reading…

AI
Gap Inc. CTO Sven Gerjets talks reimagining retail with AI via human centric approach
AI
Gap Inc. CTO Sven Gerjets talks reimagining retail with AI via human centric approach
AI

Continue reading…

AI
UK retailer John Lewis taps TikTok Shop and AI platforms like Google Gemini and ChatGPT
AI
UK retailer John Lewis taps TikTok Shop and AI platforms like Google Gemini and ChatGPT
AI

Continue reading…

AI
Amex research: UK SMEs increasingly turn to AI for advice but human connection matters most 
AI
Amex research: UK SMEs increasingly turn to AI for advice but human connection matters most 
AI

Continue reading…

AI

TRENDING: AUTOMATION

Featured
Exotec teams with KDS to automate new 760,000 sq ft fulfilment centre in Savannah, Georgia
Automation
Exotec teams with KDS to automate new 760,000 sq ft fulfilment centre in Savannah, Georgia
Automation

Continue reading…

Automation
Here's why Ocado is the most valuable technology play in grocery, retail and logistics right now
Automation
Here's why Ocado is the most valuable technology play in grocery, retail and logistics right now
Automation

Continue reading…

Automation
SOLUM and Simbe promote expanded European partnership at EuroShop 2026 in Germany
Automation
SOLUM and Simbe promote expanded European partnership at EuroShop 2026 in Germany
Automation

Continue reading…

Automation
Simbe becomes first retail technology firm to bag UL 3300 certification for its Tally robot
Automation
Simbe becomes first retail technology firm to bag UL 3300 certification for its Tally robot
Automation

Continue reading…

Automation
Autonomous market goes live at Co-op Live arena powered by AiFi and Boxbar Tech solutions
Automation
Autonomous market goes live at Co-op Live arena powered by AiFi and Boxbar Tech solutions
Automation

Continue reading…

Automation
Ikea China deploys self-driving vehicles after retailer's pilot cuts average customer waiting times
Automation
Ikea China deploys self-driving vehicles after retailer's pilot cuts average customer waiting times
Automation

Continue reading…

Automation

TRENDING: RTS 2026

Featured
Vusion, Duvo and PervasID among 2026 Retail Technology Show Innovation Awards finalists
RTS 2026
Vusion, Duvo and PervasID among 2026 Retail Technology Show Innovation Awards finalists
RTS 2026

Continue reading…

RTS 2026
Retail Technology Show 2026 report flags Perfect Ted’s Marisa Poster as Disruptor of the Year
RTS 2026
Retail Technology Show 2026 report flags Perfect Ted’s Marisa Poster as Disruptor of the Year
RTS 2026

Continue reading…

RTS 2026
H&M Director of Innovation Jo Hickson added to Retail Technology Show 2026 advisory board
RTS 2026
H&M Director of Innovation Jo Hickson added to Retail Technology Show 2026 advisory board
RTS 2026

Continue reading…

RTS 2026
Retail Technology Show: Roblox tops TikTok as biggest commerce channel for Gen Z shoppers
RTS 2026
Retail Technology Show: Roblox tops TikTok as biggest commerce channel for Gen Z shoppers
RTS 2026

Continue reading…

RTS 2026
Holland & Barrett CFO Vineta Bajaj added to Retail Technology Show 2026 advisory board
RTS 2026
Holland & Barrett CFO Vineta Bajaj added to Retail Technology Show 2026 advisory board
RTS 2026

Continue reading…

RTS 2026
Retail Technology Show research: many shoppers directly impacted by cybercrime in past year
RTS 2026
Retail Technology Show research: many shoppers directly impacted by cybercrime in past year
RTS 2026

Continue reading…

RTS 2026

TRENDING: RTIH INNOVATION AWARDS

Featured
2026 RTIH Innovation Awards winners to be announced at event in London on 4th November
RTIH Awards
2026 RTIH Innovation Awards winners to be announced at event in London on 4th November
RTIH Awards

Continue reading…

RTIH Awards
2026 RTIH Innovation Awards opens for entries with deadline for submissions Friday, 2nd October
RTIH Awards
2026 RTIH Innovation Awards opens for entries with deadline for submissions Friday, 2nd October
RTIH Awards

Continue reading…

RTIH Awards
2026 RTIH Innovation Awards go live in February, winners to be announced in November
RTIH Awards
2026 RTIH Innovation Awards go live in February, winners to be announced in November
RTIH Awards

Continue reading…

RTIH Awards
Hanshow bags Tech Vendor of the Year gong at 2025 RTIH Innovation Awards in London
RTIH Awards
Hanshow bags Tech Vendor of the Year gong at 2025 RTIH Innovation Awards in London
RTIH Awards

Continue reading…

RTIH Awards
 VenHub Global dazzles as it lands Startup of the Year gong at 2025 RTIH Innovation Awards
RTIH Awards
VenHub Global dazzles as it lands Startup of the Year gong at 2025 RTIH Innovation Awards
RTIH Awards

Continue reading…

RTIH Awards
2025 RTIH Innovation Awards winners announced, including Tesco, White Stuff, Currys, and EE
RTIH Awards
2025 RTIH Innovation Awards winners announced, including Tesco, White Stuff, Currys, and EE
RTIH Awards

Continue reading…

RTIH Awards

TRENDING: RETAIL MEDIA

Featured
THG Ingenuity opens up Gift With Purchase retail media solution to external brand partners
Retail media
THG Ingenuity opens up Gift With Purchase retail media solution to external brand partners
Retail media

Continue reading…

Retail media
Retail media technology firm Zitcha taps former Meta Australia exec Phil Bonanno for APAC role
Retail media
Retail media technology firm Zitcha taps former Meta Australia exec Phil Bonanno for APAC role
Retail media

Continue reading…

Retail media
Wickes launches home improvement focused retail media platform in tie up with Epsilon
Retail media
Wickes launches home improvement focused retail media platform in tie up with Epsilon
Retail media

Continue reading…

Retail media
Co-op convenience retail media research highlights shopper behaviour across store size formats
Retail media
Co-op convenience retail media research highlights shopper behaviour across store size formats
Retail media

Continue reading…

Retail media
GoWit and Publicis Media Middle East partnership to focus on retail media across MENA and Turkey
Retail media
GoWit and Publicis Media Middle East partnership to focus on retail media across MENA and Turkey
Retail media

Continue reading…

Retail media
THG Beauty Media and The Trade Desk lay claim to new retail media approach on open internet
Retail media
THG Beauty Media and The Trade Desk lay claim to new retail media approach on open internet
Retail media

Continue reading…

Retail media

TRENDING: RFID

Featured
Anna Marie Blackburn takes her love for RFID to the next level as she makes jump to Nedap Retail
RFID
Anna Marie Blackburn takes her love for RFID to the next level as she makes jump to Nedap Retail
RFID

Continue reading…

RFID
JD Sports inks multi-year global ItemOptix RFID technology deal with Checkpoint Systems
RFID
JD Sports inks multi-year global ItemOptix RFID technology deal with Checkpoint Systems
RFID

Continue reading…

RFID
JD Sports Fashion and Checkpoint Systems tackle challenges using RFID inventory management
RFID
JD Sports Fashion and Checkpoint Systems tackle challenges using RFID inventory management
RFID

Continue reading…

RFID
Christmas comes early as Asda pilots Zebra Technologies TC53E RFID device in first store
RFID
Christmas comes early as Asda pilots Zebra Technologies TC53E RFID device in first store
RFID

Continue reading…

RFID
RFID and supply chain technology firm SML Group bags FountainVest and CPE as new investors
RFID
RFID and supply chain technology firm SML Group bags FountainVest and CPE as new investors
RFID

Continue reading…

RFID
Walmart Avery Dennison claim breakthrough innovation for RFID technology in fresh categories
RFID
Walmart Avery Dennison claim breakthrough innovation for RFID technology in fresh categories
RFID

Continue reading..

RFID

TRENDING: STORES

Featured
Co-op boosts colleague communication and safety with latest VoCoVo headset technology
Stores
Co-op boosts colleague communication and safety with latest VoCoVo headset technology
Stores

Continue reading…

Stores
Whole Foods Market preps six London stores by June including Angel and Monument
Stores
Whole Foods Market preps six London stores by June including Angel and Monument
Stores

Continue reading…

Stores
Sainsbury's SmartShop scan and go solution turns ten following ten store launch in 2016
Stores
Sainsbury's SmartShop scan and go solution turns ten following ten store launch in 2016
Stores

Continue reading…

Stores
Ikea announces plans to open 20 small stores across Europe and North America during 2026
Stores
Ikea announces plans to open 20 small stores across Europe and North America during 2026
Stores

Continue reading…

Stores
VenHub bags deals for six new autonomous Smart Stores across Las Vegas metro area
Stores
VenHub bags deals for six new autonomous Smart Stores across Las Vegas metro area
Stores

Continue reading…

Stores
University of California, Irvine taps Amazon Just Walk Out tech for Quick Eats checkout free store
Stores
University of California, Irvine taps Amazon Just Walk Out tech for Quick Eats checkout free store
Stores

Continue reading…

Stores

TRENDING: ROBOTS & DRONES

Featured
Grubhub scores a drone food delivery first in New Jersey as it kicks off three month pilot
Drones
Grubhub scores a drone food delivery first in New Jersey as it kicks off three month pilot
Drones

Continue reading…

Drones
Ireland first as Uber connects with Manna for first European launch of drone delivery service
Drones
Ireland first as Uber connects with Manna for first European launch of drone delivery service
Drones

Continue reading…

Drones
Starship Technologies delivery robots start rolling for Just Eat takeaway customers in Sunderland
Robots
Starship Technologies delivery robots start rolling for Just Eat takeaway customers in Sunderland
Robots

Continue reading…

Robots
Walmart and Wing kick off 2026 with launch of drone delivery service in Houston
Drones
Walmart and Wing kick off 2026 with launch of drone delivery service in Houston
Drones

Continue reading…

Drones
Amazon UK drone delivery flights underway in Darlington with launch set for 2026
Drones
Amazon UK drone delivery flights underway in Darlington with launch set for 2026
Drones

Continue reading…

Drones
Wing and Walmart set to expand drone delivery to 150 new stores across the USA
Drones
Wing and Walmart set to expand drone delivery to 150 new stores across the USA
Drones

Continue reading…

Drones

TRENDING: ESLs

Featured
United Food and Commercial Workers International Union slams Walmart's big ESLs move
ESLs
United Food and Commercial Workers International Union slams Walmart's big ESLs move
ESLs

Continue reading…

ESLs
SPAR International keeps faith with SOLUM as it continues ESLs and digital signage tie up
ESLs
SPAR International keeps faith with SOLUM as it continues ESLs and digital signage tie up
ESLs

Continue reading…

ESLs
First for travel retailer Relay down under as it taps Vusion electronic shelf labels for new store
ESLs
First for travel retailer Relay down under as it taps Vusion electronic shelf labels for new store
ESLs

Continue reading…

ESLs
Pricer loses ESLs exclusivity agreement with Carrefour as retailer inks deal with Vusion
ESLs
Pricer loses ESLs exclusivity agreement with Carrefour as retailer inks deal with Vusion
ESLs

Continue reading…

ESLs
Belgian retailer Extra Shop set to deploy Vusion platform and ESLs across 1,700 plus stores
ESLs
Belgian retailer Extra Shop set to deploy Vusion platform and ESLs across 1,700 plus stores
ESLs

Continue reading…

ESLs
Dutch supermarket chain PLUS places Pricer ESLs order with 2026 start date
ESLs
Dutch supermarket chain PLUS places Pricer ESLs order with 2026 start date
ESLs

Continue reading…

ESLs
Merchant Transact 360
3D Cloud
2026 RTIH Innovation Awards
VenHub Global

Follow us. Send us a message

Subscribe

Sign up with your email address to receive RTIH’s daily newsletter straight to your inbox.

We respect your privacy and will not pass your email address on to third parties. However, we will occasionally send you promotional messages on behalf of our advertisers.

Thank you! You have been added to RTIH’s daily newsletter mailing list

© Retail Technology Innovation Hub. All rights reserved. No part of this website, including text, graphics, logos, images, and software, may be reproduced, distributed, or transmitted in any form or by any means without the prior written permission of Retail Technology Innovation Hub.