Jisp shopping app launches in six NFRN stores

UK-based mobile shopping startup Jisp has gone live across six stores as part of its recently announced partnership with the Federation of Independent Retailers (NFRN).

Shoppers can now use the former’s app to take advantage of deals and offers, home delivery and Click and Collect services as well as virtual quizzes and community events from their local stores.

The six aforementioned stores are: Todmorden News in Todmorden, Calderdale, West Yorkshire; Taylor Todays in Southcoates, Hull, East Yorkshire; Baxters Londis in Crookes, Sheffield, South Yorkshire; Hightown Convenience Store in Congleton, Cheshire; Brampton Post Office in Brampton, Cumbria; Mosci’s Convenience in Horden, Durham.

Stuart Reddish, NFRN National President and the owner of Baxters Londis, says: “The way customers shop is rapidly changing, especially since the Covid-19 lockdown and we, as independent retailers, cannot afford to stand still when it comes to enhancing the shopping experience and building loyalty.”

“I am really excited to be trialling the app in my store and look forward to engaging with my customers even further, gaining a better understanding of their wants and needs, and having a simpler way of notifying them of special discounts and deals, all of which should further drive loyalty and sales.”

To mark the launch, each store is holding a virtual quiz through the app on Sunday, 21st June and 28th June. Customers will compete against other players in real-time for a chance to win a £25 shopping voucher from their local store as well as £75 donated to the winner’s chosen charity. For more information, click here.