Hungrily picks emporix as tech partner amid coronavirus crisis

emporix has won a contract to provide its e-grocery software to Hungrily.

Hungrily, which operates in the Andover region of the UK, had to switch from home cooking to online groceries after its existing business model took a back seat amid the coronavirus lockdown. It opted for emporix to provide the necessary technology based on its work with Lieferladen.de in Germany.

Mark Ridgeon, Founder and CEO, Hungrily, comments: “We had a very short window of opportunity in which to find a technology partner, but we knew that it would need to provide the same levels of functionality as the big supermarkets if we were to compete effectively as a new player in the market.”

“Once we have it in place, not only will we be able to focus our efforts on the practical aspects like picking, packing and delivery, but we will be able to give customers the same experience they receive from Ocado such as being able to specify regular lists and preferences, such as how you like your bananas or specific cuts of meat.”

“We will also be able to let customers pick delivery times and have a choice of payment options. For our local suppliers like specialist butchers and fruit growers we can offer a shop window to make up for their loss of trade as a result of the global pandemic.”

The Hungrily service currently only covers the Hampshire, Berkshire and Surrey areas of the UK, but plans are afoot to expand as it recruits more operatives.