Tracxpoint takes smart carts to North America

Tracxpoint has announced the availability of its modular smart cart platform for North American retailers.

This builds on its work with European grocery chain, Conad, and closely follows Amazon’s Dash Cart announcement.

“Two years after launching their first Amazon Go store, Amazon came to realise that the future of retail is not only a ‘smart ceiling’ but also ‘smart carts’. We agree, since we have successfully been delivering smart carts over a year,” says Gidon Moshkovitz, President and Co-founder of Tracxpoint.

“Tracxpoint offers the only scalable and cost-effective solution to convert every grocery store into a smart store and provide customers with a convenient, secure and sanitary shopping experience. After deploying our platform with large retailers across Europe and Israel, we understand how to deliver the results retailers and their customers want.”