RELEX Solutions adds Sephora to client roster

Sephora has partnered with RELEX Solutions in a bid to improve demand forecasting and automated replenishment. 

The LVMH-owned retailer operates more than 2,500 stores in 35 countries as well as 36 e-commerce websites.

RELEX’s AI driven solution will improve Sephora’s inventory turnover and reduce the risk of obsolescence while increasing product availability for its end customers. 

The tech will also enable Sephora to boost management of promotions, slow moving products, new product introductions, and product ramp-downs.

“We are delighted to welcome Sephora, such a globally well known and recognisable company, amongst our customers,” says Bertrand Henry, Senior Sales Account Executive at RELEX Solutions. 

“We are excited to start proving how the flexibility of our AI-based solution can help Sephora master optimisation, even as they continue to expand.”

“We are honoured by the trust Sephora has placed in us as the chosen partner for its journey towards globally integrated and optimised supply chain management,” says Franck Westrelin, VP Sales Southern Europe & MENA at RELEX Solutions. 

“We look forward to setting out on that journey together and helping them achieve their goals.”

Speedy delivery and shopping advisory tool enhancements

Sephora recently launched a a same-day delivery service. Customers will now be able to receive products within two hours of ordering.

They can also use an improved shopping advisory tool, Live Beauty Help (previously Home Chat). This will connect clients directly with a live beauty advisor.

Supply chainStaff WriterSephora, RELEX Solutions, Demand forecasting, Automated replenishment, forecasting and replenishment solution, Artificial intelligence, Omnichannel retail, Same day delivery, Supply chain managementComment