Shop Hulu online site goes live, powered by Snow Commerce
Just in time for the holiday season, Hulu, the American subscription streaming platform owned by The Walt Disney Company and Comcast, has launched a Shop Hulu online store.
Powered by Snow Commerce, this is selling apparel, accessories, and other gifts inspired by Hulu Originals and other content.
Among the items debuting this month are ugly holiday sweaters, based around such shows as The Handmaid’s Tale, Solar Opposites and The Great.
Hulu will offer shoppers a discount for signing up for its newsletter and plans to make special offers available throughout the year, starting with Black Friday and Cyber Monday.
Netflix
The world’s largest retailer and streaming service recently opened an online store.
Netflix Hub at Walmart is pitched as the "biggest online retail destination for Netflix consumer products in the US."
It includes a Stranger Things music collection and action figures, Squid Game apparel, Cocomelon dolls and an Ada Twist lab playset.
It also promises customers “exclusive experiences to engage with popular Netflix shows in innovative ways.”
For example, a crowdsourcing opportunity called Netflix Fan Select will allow fans the opportunity to vote for merchandise they’d like to see from favoured Netflix shows. And then Walmart merchants will bring them to life.
“More than just the go to destination for your everyday needs, Walmart is now the official one stop shop to bring your favourite Netflix stories home. Go grab your Walmart snacks, new Netflix merch and snag the best seat on the couch,” said Jeff Evans, Executive Vice President, Entertainment, Toys and Seasonal, Walmart U.S.
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