Netto taps Trigo tech for hybrid, checkout-free store in Munich, Germany
Discount grocery retailer, Netto, part of the Edeka Group, has opened its first ever Trigo powered frictionless checkout store in Munich, Germany.
The 250 square metre store underwent a retrofit to become a Pick&Go hybrid autonomous offering.
“One of the staples of local and loyal grocery shoppers in the residential area of the Schwabing West neighbourhood, this Netto City store will bring Trigo’s hybrid, checkout-free solution to the discount shopping experience,” says Michael Gabay, CEO at Trigo (pictured above).
“The neighbourhood, filled with students studying at the prestigious universities nearby, makes it the ideal place to open a frictionless store.”
He adds: “The choice to move forward with the hybrid, checkout-free format also speaks to Netto’s commitment to innovation and customer experience.”
“The format doesn’t interfere with the discount shopping experience that customers are familiar with – they can still checkout with a traditional cashier and buy in bulk or by the crate.”
Christina Stylianou, Head of Corporate Communications at Netto Marken-Discount, says: “Using Pick&Go, we’re testing an innovative shopping service for customers. At the same time, this new offer enables us to respond to the current desire of many people for fewer contacts in everyday life.”
Also in Germany…
REWE recently opened its first Trigo powered hybrid autonomous store in Cologne.
The move marked Israel-based Trigo’s entry into the German market.
“This store showcases another exciting way that our technology can be implemented in a retrofitted store,” said Gabay.
“Shoppers can easily walk in and enjoy the frictionless checkout experience, or shop as they always had with a cashier. REWE has been very open to trying the hybrid model, as they aspire to create the best experience for their customers by introducing digital retail to their stores.”
“The commitment to the shopper experience also actualised during the retrofit process, where REWE ensured that implementing Trigo’s tech behind the scenes didn’t affect the REWE experience shoppers know and love.”
He added: “The store is also an important milestone in the implementation of computer vision-based technology, as Germany has one of the most stringent policies and standards for personal privacy in the world, so any company that leverages computer vision must be closely aligned with the local rules and regulations.”
“We look forward to seeing the success of the hybrid model we have implemented with REWE, as well as to their openness to leveraging different shopping models in the future.”
