NorgesGruppen places another Pricer electronic shelf labels order

Norwegian grocery retailer, NorgesGruppen, is to deploy Pricer’s electronic shelf labels system across 350 of its stores.

NorgesGruppen is an existing Pricer customer.

The value of its latest order is approximately SEK 110 million, excluding the cost of installation and future technical support.

The ESLs will be installed at NorgesGruppen’s stores between Q1 2021 and Q4 2023.

“The renewed trust from NorgesGruppen is proof of the value that our robust and highly scalable system adds when it comes to in-store digitalisation,” says Helena Holmgren, President and CEO at Pricer.

“Together with our Norwegian reseller StrongPoint, we look forward to supporting it in optimising store operations and improving the customer experience.”

Carrefour

Earlier this month, Carrefour chose Pricer as its preferred electronic shelf labels supplier.

Further details on that here.

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