Eutopia joins home decor startup Yellowpop funding round

Yellowpop, a brand that specialises in LED neon signs, has closed its first ever funding round, pulling in $4 million.

The startup, which launched two years ago, plans to utilise the capital to continue its global expansion through 2021 and further develop as a lifestyle and home brand.

The round included participation from Eutopia, a Paris and New York-based early-stage venture capital fund. 

“We’re both super passionate about art, fashion, and lifestyle. That’s why we created a brand that combines them all. Yellowpop is about helping people create spaces that bring joy and are uniquely theirs,” say Jeremy Cortial and Ruben Grigri, founders of Yellowpop.

“We can’t wait to keep working with incredible creative minds and create even more exciting products and collaborations in the years to come. We are thrilled that Eutopia shares our vision and we can’t wait to see what we will create together.” 

“With innovative products and an engaging brand story, Yellowpop is redefining the home decor space by offering consumers something that expresses their individuality and unique sense of self,” says Antoine Régis of Eutopia.

“We’re excited to see their continued momentum in the market with offerings that speak to such a broad range of people.” 

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