Desigual tests out MishiPay mobile shopping tech in Spain
Fashion retailer, Desigual, is deploying MishiPay’s mobile self-checkout shopping tech in stores in Spain.
"The trend in this type of solution is to offer new payment options and facilitate shopping in a different way, frictionless and with greater autonomy, also in physical establishments,” says Javier Fernández, Head of Desigual's Technological Innovation area.
“We want to respond to the needs of all types of consumers, regardless of the channel in which they shop, which is why we are committed to looking to the future and offering our customers an innovative omnichannel shopping experience, 100% Desigual.”
MishiPay’s solution is being tested in five stores in Madrid and Barcelona.
"We are proud to be launching our technology with Desigual, a brand that constantly innovate and seek new ways to delight their shoppers,” says Mustafa Khanwala, Founder and CEO, MishiPay, which emerged triumphant in the Payments Innovation category at the 2020 RTIH Innovation Awards.
“We are excited to see the impact our technology can have in transforming the in-store experience for Desigual’s shoppers whilst simultaneously enabling increased operational efficiency.”
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