Digital first Cath Kidston selects SellersFunding FinTech service

SellersFunding, which provides financial solutions for sellers on Amazon, Shopify, Walmart and other marketplaces, has provided Cath Kidston with a £5 million credit line over a period of three years.

This comes as the British home and fashion brand pivots its traditionally brick and mortar business to a digital first model amid the Covid-19 outbreak.

“This is an amazing brand that has transitioned its whole business model to stay sustainable and secure its future,” says Michael Cass, Head of Secured & Structured Finance at Capitalise, who advised Cath Kidston on different FinTech solutions.

“We wanted to find the right deal, at the right quantum, from a lender that understood Cath Kidston’s needs. SellersFunding has an unparalleled track record working with global e-retailers and was a perfect fit.”

“We’re thrilled to have been trusted to work with a brand as recognisable as Cath Kidston during their shift from bricks and mortar to a brand led, digital first model,” comments Leonardo Felisberto, UK Country Business Manager at SellersFunding.

“We’re dedicated to working with these companies as true partners and bringing not only our technology and lending expertise, but our experience and consultative approach to these relationships as businesses enter the golden age of e-commerce.”

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