Asda launches one hour online delivery service

Asda has announced a one hour Express Delivery service, offering its full online range of over 30,000 products.

This has been launched at three Asda stores, with the retailer stating that there is potential to quickly roll-out the service to more locations if it proves popular with customers.

Customers living within a three mile radius of the Halifax, Rotherham and Poole stores can order up to 70 items from Asda.com for delivery within an hour.

They can also order a larger basket and select a slot within the next four hours, with no limit on the number of items able to be purchased.

A new feature, meanwhile, enables them to track the progress of their order from store to doorstep in real-time. Each delivery will be charged at a flat rate of £8.50 and there is no minimum spend per basket.

Yet another example of COVID finishing what Amazon started... https://t.co/uldlMlw0J1
— Natalie Berg (@Natalie_Berg) June 30, 2021

Uber Eats

Asda is also extending its partnership with Uber Eats from 200 to more than 300 stores, offering customers the opportunity to shop a range of 500 products including fruit, vegetables, beer, wine and spirits and meal solutions for rapid delivery.

Simon Gregg, Asda’s Vice President of Online Grocery, says: “After successfully trialling an Express Delivery service, we know this is something that our customers want as part of our online grocery proposition and we are delighted to be able to offer this service to even more customers.”

Tesco Whoosh

Asda rival, Tesco, recently expanded its Whoosh one-hour delivery service to London and Bristol.

It launched a pilot last month from a single store in Wolverhampton.

It is now adding a further 11 Express locations in the aforementioned cities. Chief Executive Ken Murphy said the trial had provided Tesco with “some very interesting data”.

Customers are able to order via the retailer’s app or Tesco.com, with products delivered by partner Stuart within 60 minutes by bike, moped or car, for a £5 delivery fee.

There is a minimum basket value of £15. However, Tesco can deliver shopping that is less than this, although it will charge an additional £2 minimum basket charge on top of the aforementioned £5 fee.

The Whoosh product selection will differ to Tesco’s standard grocery home shopping range and the full range available in the store branch. Availability hours may vary and are subject to change.

Chris Poad, Online Managing Director at Tesco, commented last month: “Customers are telling us that they would welcome the addition of a 60-minute delivery to their door option as part of our online grocery service.”

“We’ll use the pilot to understand how Whoosh could work best for both our customers and our colleagues.”