Zippin brings checkout free stores to Houston Rockets’ Toyota Center
Two new Zippin Lanes have opened at Toyota Center in Houston, Texas, home of the Houston Rockets.
The checkout-free stores, operated by Levy, the Rockets’ hospitality partner at Toyota Center, and Levy’s innovation studio, DBK Studio, are in section 108 on the main concourse and section 415 on the upper concourse.
“Whether it’s to aid our players’ performance on the court or to improve upon fan experience at Toyota Center, the Rockets organisation is always looking to innovate,” says Rockets President of Business Operations Gretchen Sheirr.
“The Zippin Lanes will provide our fans and event goers at Toyota Center with a seamless checkout-free experience and get them back to their seats as quickly as possible.”
Shoppers tap or insert a credit card to enter, grab what they want, and leave.
“We now work with 30% of the professional sports venues in the US and they tell us the best thing about checkout-free technology is the ongoing ROI,” says Gary Jacobus, SVP of Business Development at Zippin.
“Seeing the immediate value with increased throughput and revenue is compelling.”
“We are now in the second and third years of many of our sports venue partnerships and they’re seeing these metrics continue to grow year after year in a way you just don’t get with other retail technology.”
