Gopuff follows UK launch with France debut

US-based quick commerce startup, Gopuff, has announced its official launch across France, building on a roll-out last year in the UK.

The venture now serves all of Paris and the majority of Île-de-France, as well as parts of Marseille, Lille and Toulouse, with plans to expand across the country. 

Yakir Gola, Co-founder and Co-CEO, Gopuff, says: “We have always focused on making Gopuff great for every neighbourhood and community we serve, be that our local customers, our local partners, or the incredible people that work for us. We are honored to be here, and truly committed to being part of the French community.“

Gopuff selects, sources and owns its own inventory, bringing customers a localised product range in each community.

With approximately 4,000 items in each of its 20+ local sites in France, it offers the likes of eggs, dairy and drinks, as well as fresh produce.

Gopuff is also working with local suppliers, wholesalers and sole traders such as Fédération Française de l’Apéritif, Boulangerie La Parisienne, Bratigny and several local bakeries.

Boris Richeux, General Manager of wholesaler Bratigny, says: "Working with Gopuff has allowed us to see the market differently, always with the same objective: to serve our customers with quality fruit and vegetables, and as fresh a product as possible.”

“From this collaboration, we will continue to connect the stars of our sector - the producer, their product and their land - with Gopuff’s customers.”

The arrival of Gopuff in France was driven by the company’s acquisition of Dija last year.

Its European business is overseen by Bryan Batista, SVP of International, who recently joined the company.