AS Monaco enlists Capital Block for NFTs push — Retail Technology Innovation Hub

Capital Block has inked a a deal to become the official NFT agency of French football club AS Monaco.

CEO at Capital Block, Tim Mangnall, says: “This is a first for French football since AS Monaco will be the first club to work with an NFT consultancy, which will enable the Monegasque to acquire an inside knowledge of the NFT market and thus create a successful and sustainable offering.”

Capital Block will grow the NFT community within AS Monaco, launch NFTs to the club’s fans, create and build a full strategy in this space, and also advise it on the best platforms to work with.

✔︎📷 @equipedefrance pic.twitter.com/jT5nbGejk1
— AS Monaco 🇲🇨 (@AS_Monaco) March 29, 2022

Mangnall adds: “We know the incredible advantages of building an NFT strategy and will be implementing this in the coming months.”

“We are really excited that football clubs across Europe are starting to realise the importance of having an NFT strategy and know those that do will benefit in many ways, as will their fans.”

Oleg Petrov, Vice President CEO at AS Monaco, says: "We are pleased with this partnership with Capital Block, which will allow us to strengthen our positioning in the field of digital innovation and improve the possibilities for fans to connect with the club.”

“Every day that passes confirms the growing appeal of NFTs. Capital Block's expertise will enable us to better understand this universe, to grasp the issues related to it and to define a solid and sustainable strategy.”

Sign up for our free retail technology newsletter.

Featured