Lindt & Sprüngli moves to IRI Big Data and analytics platform
Swiss chocolatier and confectionery company, Lindt & Sprüngli, has renewed a multi-year partnership with IRI.
It will now expand its services with IRI as it moves to Liquid Data, an integrated Big Data and insights platform.
The company says it will gain broader visibility into contextual FMCG Big Data sets, explore wider business opportunities and collaborate more effectively with retailers.
Lindt & Sprüngli and IRI have worked together since 2014 across Europe, US and Asia Pacific.
Andrew Mitchell, Executive Vice President, International, IRI, says: “Liquid Data enables us to deliver unseen category insights to Lindt & Sprüngli, quickly and efficiently, providing a single category view across multiple country markets.”
“We’ve been doing this for FMCG industry leading clients, such as Lindt & Sprüngli, for many years, helping them find paths to growth, and we look forward to working together following our continued partnership.”
-
Southeastern Grocers, parent company of Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, is deployi… https://t.co/Q5En8j6cEc -
Check out the week's coolest retail technology plays, including @obsessVR @OcadoGroup @AEON_JAPAN @braincorp… https://t.co/RH2BIf6Jol
-
RTIH presents the retail technology week in numbers, including @CovariantAI @RetailTechShow @DennysDiner… https://t.co/WURUUgdCr0
-
Our Editor @ScottThomps74 rounds up the biggest retail tech stories from the past week including @BootsUK… https://t.co/IWj7BebUB1
-
Out of style: five lessons fashion merchants must learn from the dramatic fall of In The Style. Including comment f… https://t.co/aoqsRk9OZ0
-
Japanese virtual sizing technology specialist Makip launches in the UK with focus on ‘online returns crisis’… https://t.co/QpE2uMB2So
-
UK supplement brands Free Soul, HUX Health and Misfits Health have partnered with one-hour and same-day delivery st… https://t.co/jYI2iiKZz8
-
RTIH asks major players in the #retail technology space for their thoughts on the sector, and throws in a random qu… https://t.co/bzBXNeySqQ
Continue reading…