Rapha Racing gets stuck into 7bridges AI logistics technology

Rapha Racing, a cycling apparel brand, is leveraging 7bridges’ AI technology to create more resilient supply chains.

Over the past two years, the company says it has faced a huge increase in demand, presenting new challenges.

7bridges’s AI technology will be used to help manage the wide range of different carriers and service providers that Rapha currently works with, streamlining the invoicing process, ensuring that service levels are always met, and automating the dispute and recovery process for any erroneous charges.

“We’re really excited to get stuck into the 7bridges platform and realise its potential,” says Adam Caton, Logistics Lead at Rapha Racing.

“We can reduce costs and improve the performance of our delivery to customers through the auditing and analytics function on the 7bridges supply chain management platform.”

“As our brand and global logistical operation grows, we’re looking forward to building a successful partnership with 7bridges which delivers real commercial value.”

We’re always enthused to begin working with new, future facing clients like Rapha Racing,” says Philip Ashton, Co-founder and CEO, 7bridges.

“Rapha has the vision and drive to ensure that their customer experience matches the quality of their product and are forward looking enough to want to stand out in the marketplace by wielding their supply chain as a competitive edge and a generator of insightful data that will enable smarter decisions and more performance improvements over time.”