Asda taps Dassault Systèmes tech for supply chain initiative

Asda has selected Dassault Systèmes’ planning and optimisation solutions for its in-house transport operations. 

The grocery giant will deploy Perfect Logistics, which leverages DELMIA Quintiq applications to optimise the flow of goods between its suppliers, distribution centres and stores.

The aim here is also to support driving efficiency and sustainability and strengthening its ability to offer high quality and convenient services to more than 18 million customers per week.

According to a press release: “Shifting operations into a virtual environment means Asda can rely on supply chain data, logistics resources, and insights to implement optimal delivery strategies, efficiently use resources, and centralise the planning process of its transport logistics services.”

It adds: “The visibility and the control provided by DELMIA Quintiq applications will enable Asda to deliver on key performance indicators such as reduced transportation costs and improved operational efficiencies and on-time delivery.”

Paul Anastasiou, Senior Director – Parcel Services, Logistics Technology and Operating Models, Asda, says: “Through the use of Dassault Systèmes’ logistics planner, we will be able to move goods quickly, efficiently and cost effectively across our supply ecosystem.”

“Everyone managing our transport operations can see the same picture, and our primary and secondary distribution can work in sync across planning and execution.”

GoodMaps trial

Asda is expanding its trial of technology which will make it easier for blind and partially sighted customers to navigate their way through a store whilst they do their shopping.

Following an initial trial at Asda’s designated technology innovation store in Stevenage, the retailer is integrating a further 10 stores into the GoodMaps smartphone app.