'Alexa, what are my deals?': Amazon Black Friday 2023 event to start on Friday, 17th November

Amazon reports that its Black Friday event will start on Friday, 17th November, giving customers more days to shop than last year’s event.

Its Cyber Monday weekend event, meanwhile, kicks off on Saturday, 25th November, and runs through to Monday, 27th November.

New deals will drop as often as every five minutes during select periods throughout the events.

The New York Jets will take on the Miami Dolphins during the first ever Black Friday NFL game on 24th November with coverage beginning at 1:30 p.m. EST.

Viewers will have the chance to shop deals from brands like TCL and Dyson during the game, which anyone with an Amazon account will be able to stream on Prime Video.

Customers can also get personalised notifications from Alexa up to 24 hours in advance on eligible items within their wish lists, carts, or Saved for Later lists.

They can keep an eye on this throughout the season by saying, ”Alexa, what are my deals?”

They can also ask Alexa to remind them of deals once they are live, or ask Alexa to make a purchase when something is available by saying, “Alexa, buy it for me.”

Black Friday deals include:

  • Save up to $400 on select De'Longhi coffee and espresso machines

  • Save $100 on the Sony ZV-1F Vlog camera

  • Save up to 70% on select Amazon devices and bundles including Echo Pop with free smart bulb bundles, Ring Video Doorbell with Echo Show 5 (3rd Gen) bundles, eero Pro 6E mesh Wi-Fi Systems, and Luna Gaming Controllers; and up to 50% on select new devices including Fire TV Stick 4K, Fire HD 10 Kids and Kids Pro tablets, Echo Pop Kids Marvel's Avengers, and Blink Outdoor 4 (4th Gen)

  • Save up to 50% on select NERF products

  • Save up to 50% on select IT Cosmetics skincare and makeup

  • Save up to 44% on select Ninja kitchen appliances

  • Save up to 43% on select Shark hair care products

  • Save up to 42% on BISSELL Little Green, CrossWave, and HydroSteam vacuums

  • Save up to 33% on select Le Creuset Dutch ovens and cookware

  • Save up to 30% on select Lancôme makeup, skincare, and fragrance

  • Save up to 30% on Peloton Bike, Bike Plus, Guide, accessories, and apparel

  • Save up to 30% on select Barbie dolls and playsets, and on select LEGO sets and building toys from Magna-Tiles

  • Save up to 30% on select Disney, Marvel, and Star Wars toys, apparel, bedding, and décor

  • Save up to 30% on select Dyson vacuums and air purifiers (November 22-27)

  • Save 30% on Blake Lively’s Betty Buzz Sparkling Soda

  • Save up to 29% on select Kindle e-readers including Kindle Scribe, Kindle Paperwhite, Kindle Paperwhite for Kids, and Kindle (2022)

  • Save 25% on Ruggable x Sarrah and Verena washable rugs

  • Save up to 20% on Blueland's plastic-free dishwasher tablets

Cyber Monday Deals include:

  • Save up to 46% on select Instant Pot kitchen appliances

  • Save up to 45% on HeyDude including Amazon exclusive styles

  • Save up to 37% on select Vitamix blenders, and on select KitchenAid mixers and kitchen appliances

  • Save up to 35% on select Amazon devices including Echo Studio, Amazon Fire TV 55" Omni QLED Series 4K UHD smart TV, and the all-new Fire HD 10 tablet, and get the lowest price ever on Kindle Scribe Essentials Bundles

  • Save up to 30% on select Casper mattresses

  • Save up to 30% on select Nespresso coffee machines

  • Save up to 30% on select Fisher-Price toys

  • Save up to 30% on select Amazon exclusive La Roche-Posay skincare bundles, on select Anastasia Beverly Hills products, on select Living Proof products, on select Burt’s Bees skincare and gifts, and on select OPI nail treatments and colors

  • Save up to 30% on select Amazon exclusive men’s, women’s, and kids’ fashion from Amazon Essentials and Simple Joys by Carter's

  • Save up to 25% on select Lemme by Kourtney Kardashian Barker products

  • Save up to 20% on select Ninja premium bakeware, and on select Breville espresso machines

  • Save up to 20% on select Le Domaine by Brad Pitt products, on select Kérastase hair care, and on select CeraVe skincare and Amazon exclusive skincare sets

  • Save up to 15% on select essie nail polishes and sets

Just Walk Out technology

Amazon recently opened its 100th third party store powered by Just Walk Out technology.

In a LinkedIn post, Ritu Subash, Principal PM - Physical Stores Tech - Just Walk Out at Amazon, said: “Milestones like these make the work we do worth it! On to the next 100.”

The tech can be found in airports, stadiums, schools, grocery and convenience stores around the world.

Further details here.