Holland & Barrett taps Trustly’s Open Banking-based payments for UK online store

Trustly’s Open Banking-based payment method is now available on health and wellness retailer Holland & Barrett’s online store in the UK.

This allows consumers to pay directly from their bank account in the checkout.   

Holland & Barrett is one of the largest UK retailers to embrace this type of account-to-account payment technology and is Trustly’s first major e-commerce partnership on these shores since its acquisition of UK-based Open Banking platform provider Ecospend.

By implementing the  technology, Holland & Barrett says it will solve several payment challenges including refunds, reconciliation, and rising costs relating to payments.

It integrated Trustly’s services into its current infrastructure thanks to the latter’s long-term relationship with Adyen.

Daniel Hecker, Chief Product Officer at Trustly, comments: “We are looking forward to supporting Holland & Barrett with tangible results from easier and more streamlined payment solutions for them and for their customers.”

“With significant growth predicted for account-to-account payments, this partnership is just the latest example of UK retailers looking to modernise their payment methods, ensuring their checkout technology is ready for the future. ”

Jonathan Haywood, Director of Omnichannel Customer Development at Holland & Barrett, comments:  “The launch of Trustly’s solution will help drive growth across our business, providing an effective payment method to our customers.”

“We handle significant volumes of transactions every day and this partnership is a great example of how we aim to provide an exceptional service to our customers. “

“Thanks to the Adyen gateway, the integration of Trustly’s services has been incredibly straightforward and we anticipate rapid adoption of the technology.”