Industry big hitters StrongPoint and VusionGroup shake hands on retail technology partnership
StrongPoint, a retail technology provider, reports an international, multifaceted partnership with VusionGroup, a specialist in digitalisation solutions for physical commerce.
This will see VusionGroup integrate StrongPoint’s end-to-end e-commerce platform into its Retail IoT Cloud platform, making it available to retailers internationally. Additionally, the latter will serve as a value added reseller of the former’s retail technology solutions, starting from 28th June 2025.
“This partnership is an incredible opportunity for StrongPoint to bring its e-commerce solutions to an international stage, reaching regions far beyond our core markets. For StrongPoint, as a VusionGroup partner, it will allow us to offer our current and future customers across our nine markets an even broader range of in-store digital retail technologies. This is truly a milestone moment in the history of StrongPoint,” says Jacob Tveraabak, CEO at StrongPoint.
“Enabling physical retailers to increase their e-commerce performance through store digitalisation is one of the key pillars of our strategy, and this partnership represents a wonderful opportunity to accelerate that. By integrating StrongPoint’s e-commerce technology into our platform, we are not only enhancing our offering but also enabling our customers to unlock new levels of efficiency, profitability and growth potential in a rapidly evolving retail landscape,” says Sébastien Fourcy, SEVP EMEA at VusionGroup.
“This partnership is a monumental achievement for StrongPoint and a defining moment in the strategic direction the company has pursued since I joined as Chairman. It is a powerful testament to the world-class superiority of StrongPoint’s e-commerce suite of solutions, enabling us to unlock unparalleled commercial opportunities and access more new markets than ever before,” comments Morthen Johannessen, the Chairman of the Board of Directors at StrongPoint.
As a consequence of the tie up, StrongPoint has terminated its current reseller agreement with Pricer, as it contains exclusivity clauses that would prohibit it from becoming a reseller of other ESL providers. This agreement runs until 27th June 2025.
2024 RTIH INNOVATION AWARDS
StrongPoint was among the winners at the sixth edition of the RTIH Innovation Awards.
The awards, sponsored by Vista Technology Support, Scala, CADS, 3D Cloud, Brightpearl by Sage’s Lightning 50, Business France, and Retail Technology Show 2025, celebrate global tech innovation in a fast moving omnichannel world.
Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.
In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”
He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”
“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”
Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended last month’s gathering.
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