Swedish retail technology firm Voyado bags deal with luxury menswear brand Luca Faloni

Voyado, a Swedish retail technology platform, has secured a new partnership with luxury menswear brand Luca Faloni.

The company will be working with Voyado to focus on combining customer interactions and building customer loyalty.

A key element of the partnership will be ensuring easy integration with its existing Point of Sale system.

Karl Stone, Regional VP at Voyado, says: “This is a great way to start the new year, announcing what we hope will be the first of many new relationships for Voyado across the retail sector.”

“We know that now more than ever brands are focused on how they can create meaningful interactions with customers, build loyalty and find ways to integrate the many tech solutions they are using across their businesses.”

“Our data and relationships with brands tell us that this year we’re seeing customers push for better service than ever before and a huge part of doing that successfully will start with your communications and how and when you’re delivering them.”

“Our newest relationship with Luca Faloni will see us support a strong brand that is loved by its customers to take its customer interaction to the next level and ensure the business can focus on delivering exceptional quality products. “

“As with many of our partners we know that one of the key aspects of the relationship is ensuring we can integrate with existing systems and help streamline how we operate in our tech focused world.”

Simon Nieuwland, CRM Manager at Luca Faloni, says: "As Luca Faloni continues to experience rapid growth, we are proud to be partnering with Voyado to combine all customer data and email automation into one platform.”

“This will allow us to reach our customers more efficiently, with personalised, targeted communication that will in turn enhance their overall experience, including our loyalty programme.”

“Whilst we are expanding our global retail presence, meeting and exceeding customer expectations both on and offline remains important for us and so the fact Voyado integrates seamlessly with our new PoS Sitoo is a big advantage."

Voyado announced several partnerships in 2023 including Belstaff and Jigsaw.