eBay hosts pre-loved centric Love Island eBay Live inviting fans to shop villa wardrobe in real-time

eBay’s first ever Love Island eBay Live, hosted by TikTok star Coco Sarel, alongside All-Stars winner and Pre-Loved Ambassador Tom Clare, will take place on Monday 29th July at 8pm.

Fans will have an opportunity to get their hands on pre-loved looks fresh from the villa wardrobe and series past with all funds donated to Doctors Without Borders (MSF).

The eBay x Love Island Live event will give fans a chance to shop a range of pieces worn by the Islanders from coupling up and date nights to pieces re-worn from previous series.

Stand-out pieces include the orange Rat & Boa Rio Ruffle Maxi Dress worn by Jess in this series, and previously worn by other Islanders throughout the years including Ella Thomas, Arabella Chi, and Samie Elishi.

This was originally bought on eBay for £300 and now up for grabs for a fraction of the price at £49 in the Live.

Viewers will also have the chance to get their hands on items from the eBay archive, including Tasha Ghouri’s show stopping season eight reunion look, the I.AM.GIA co-ord and Coco Sarel’s own pink and red ombre dress, that eagle-eyed fans may recognise from the eBay x Love Island advert.

Jemma Tadd, Head of Fashion, eBay UK, comments: "Almost three quarters (71%) of Gen Z are now buying pre-loved fashion and it’s not hard to see why with the Islanders showing just how good pre-loved looks!”

“Each of the covetable pieces available exclusively on our Love Island eBay Live has a story to tell and what better way to celebrate the series finale than inviting the fans to get their hands on the fashion straight from the villa“

All items will be available as ‘buy it now’ through Responsible’s eBay store; a pre-loved, streetwear offering.

2024 RTIH INNOVATION AWARDS

Sustainable retail is a key focus area for the sixth edition of the RTIH Innovation Awards, which is now open for entries.

The awards, sponsored by CADS, 3D Cloud, and Retail Technology Show 2025, celebrate global tech innovation in a fast moving omnichannel world.

Key 2024 dates

Friday, 25th October: Award entry deadline 

Tuesday, 29th October: 2024 shortlist revealed

30th October-6th November: Judging days

Thursday, 21st November: Winners announced at the 2024 RTIH Innovation Awards ceremony, to be held at RIBA’s 66 Portland Place HQ in Central London.