Breakthough for DRESSX as it announces first experience on Meta Horizon Worlds

DRESSX, a specialist in avatar fashion and AI styling technologies, reports its first experience on Meta Horizon Worlds with the launch of DressX Fashion Rivals, a competitive styling experience available on both VR and mobile.

“Bringing DRESSX to Meta Horizon is a breakthrough moment for our company and for the evolution of digital fashion,” say Daria Shapovalova and Natalia Modenova, DRESSX co-founders.

“Since founding the company, our vision has been to empower people to express themselves freely across virtual environments. With DressX Fashion Rivals, Meta Horizon gives us the scale, the tools, and the community to take digital fashion into an active cultural space where millions can dress, play, compete, and connect.”  

Players receive a themed prompt, build an outfit from a curated digital wardrobe, walk the runway with custom animations, and rate each other’s creations. 

“We are excited to introduce a new category of experience into Meta Horizon and to give millions of users a space where creativity is celebrated, individuality matters, and fashion becomes a medium for connection,” say Shapovalova and Modenova.

RTIH AI in Retail Awards

RTIH proudly presents the first edition of its AI in Retail Awards, sponsored by VenHub Global, 3D Cloud and EdTech Innovation Hub.

As we witness a digital transformation revolution across all channels, AI tools are reshaping the omnichannel game, from personalising customer experiences to optimising inventory, uncovering insights into consumer behaviour, and enhancing the human element of retailers' businesses.

With 2025 set to be the year when AI and especially gen AI shake off the ‘heavily hyped’ tag and become embedded in retail business processes, our newly launched awards celebrate global technology innovation in a fast moving omnichannel world and the resulting benefits for retailers, shoppers and employees.

Our 2025 winners will be those companies who not only recognise the potential of AI, but also make it usable in everyday work - resulting in more efficiency and innovation in all areas.

Winners will be announced at an evening event at The Barbican in Central London on Thursday, 29th January. This will kick off with a drinks reception in the stunning Conservatory, followed by a three course meal, and awards ceremony in the Garden Room.