PervasID bags £200,000 investment from Maven Cognition to ramp up roll-out of TrackMaster RFID solution

PervasID, a specialist in fixed passive RFID technology, has secured a further £200,000 investment from Maven Cognition.

The funding will accelerate the global roll-out of its TrackMaster solution, with a particular focus on US markets.

Peter Oram, CEO at PervasID, which was founded in 2011, says: “The growth we’ve experienced in recent years is a testament to our market-leading innovation. Our 2024 investment round, which secured over £3 million, is already taking the business to the next level as we continue with the global roll-out of TrackMaster. We’ll be using this latest investment to continue our growth plans and to maximise the opportunities in the UK and US where we are seeing fast paced adoption of TrackMaster.” 

Richard Male, Managing Director at Maven Cognition, says: “We are pleased to support PervasID through our first EIS fund. The company is a strong example of the type of innovation led business we seek to back - with proven technology, growing commercial traction, and clear international opportunity. We look forward to working with the team as they continue to scale.”

2025 RTIH INNOVATION AWARDS

RFID solutions will be a key focus area at the 2025 RTIH Innovation Awards.

The awards. which will open for entries in April, celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering. 

For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.