Global-e acquires AI technology specialist ReturnGo with focus on boosting post-purchase experience

Global-e, whose platform is focused on direct-to-consumer e-commerce, has announced the acquisition of ReturnGo, a provider of AI powered return and exchange solutions. Financial terms of the deal were not disclosed.

The integration of ReturnGo’s technology for automating returns, exchanges, and other post-purchase flows into the company’s tech stack will enable Global-e’s merchants to provide flexible return experiences to their customers worldwide.

“We’re pleased to integrate ReturnGo’s innovative technology into our platform,” says Nir Debbi, President at Global-e. “Returns are a key aspect of the online shopping experience, especially in global commerce. This acquisition will enable us to provide our merchants with a better solution to deliver enhanced experiences, improve satisfaction, and strengthen loyalty of their customers.”

“This marks an exciting new chapter for us,” says Aviad Raz, Co-Founder and CEO at ReturnGo. “By joining forces with Global-e, we’re amplifying our mission to make returns smarter, faster, sustainable, and more valuable for merchants and consumers alike. We’re proud of what we’ve built, and we’re even more excited for what comes next.”

2025 RTIH INNOVATION AWARDS

Online returns will be a key focus area at the 2025 RTIH Innovation Awards.

The awards, which are now open for entries, celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering. 

For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.