Australian fashion brand Fayt The Label moves away from Klaviyo and launches with Instant AI

Instant AI, which provides e-commerce brands with an AI powered marketing manager, reports that it launched this week with Fayt The Label.

In a LinkedIn post, Liam Millward, Co-founder and CEO at Instant AI, said: “The calibre of brands adopting Instant AI is wild! Moving away from Klaviyo, we now send their cart abandonment emails on a shopper by shopper basis > meaning every shopper now gets a unique email, based on what they viewed (previously impossible).”

He added: “Ridding the generic email copy that doesn’t convert. And! The designs look great too. Demo call at 2pm yesterday, and first email sent/live by 3pm today. Excited to see the results.”

2025 RTIH INNOVATION AWARDS

AI will be a key focus area at the 2025 RTIH Innovation Awards.

The awards. which are now open for entries, celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering. 

For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.