Waffle House runs with all night delivery powered by DoorDash as US restaurant chain turns 70

DoorDash has announced the roll-out of all night delivery (9pm-8am) for Waffle House, powered exclusively by its Drive on-Demand offering.

Customers can place orders directly through order.wafflehouse.com or the company’s mobile app.

A select number of Waffle House locations in cities like Atlanta, Charleston, Cincinnati, Columbus, Nashville, and New Orleans are also available for 24/7 delivery on the DoorDash app.

“We’ve built our brand on consistency, hospitality, and being there for our customers, day or night,” says Patrick Marshburn, Executive Vice President, Waffle House, which is celebrating its 70th anniversary.

“Partnering with DoorDash allows us to extend that same dependable experience beyond our restaurant walls, making it easier than ever for guests to enjoy the Waffle House comfort they love, from the comfort of their home.”

“Waffle House is a cultural icon, and we’re thrilled to help make it more accessible to customers at all locations across the country,” says Shanna Prevé, VP of Enterprise Sales & Business Development at DoorDash.

“This partnership is about combining what both brands do best - Waffle House’s beloved food and hospitality, and DoorDash’s ability to meet customer needs with speed, reliability, and scale.”

2025 RTIH INNOVATION AWARDS

On demand delivery will be a key focus area at the 2025 RTIH Innovation Awards.

The awards. which are now open for entries, celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering. 

For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.