Darren Cremins swaps Scala for Videri as he becomes Managing Director, EMEA

Digital signage specialist Videri has appointed Darren Cremins as Managing Director, EMEA & Australia. He joins from Scala, where he spent 13 years, most recently serving as Senior Sales Director - Retail Media and Connected Store UK & Ireland.

A company spokesperson says: “Darren brings extensive leadership experience in scaling digital signage programmes across global markets. As Videri continues to expand internationally, his role will be instrumental in supporting clients and partners across industries and driving growth throughout the EMEA region.”

Cremins comments: “I’ve seen first hand that scalable digital execution depends on clarity - clear models, clear governance, and clear accountability. That same discipline is what excites me about joining Videri: a company built to deliver effortless, consistent, and high performing digital experiences globally, and one where I can apply my experience to help teams and clients scale with confidence.”

2026 RTIH Innovation Awards

Digital experiences will be a key focus area at the 2026 RTIH Innovation Awards.

The awards will open for entries in April. They celebrate global retail technology innovation in a fast moving omnichannel world.

Our winners will be revealed at the 2026 RTIH Innovation Awards Ceremony, taking place at The HAC in Central London on Thursday, 15th October.

Check out our 2025 winners here.

Our 2025 hall of fame entrants were revealed during a sold out event which took place at The HAC on 16th October and consisted of a drinks reception, three course meal, and awards ceremony presided over by award winning comedian, actress and writer Tiff Stevenson.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “This is the awards’ fifth year as a physical event. We started off with just 30 people at the South Place Hotel not far from here, then moved to London Bridge Hotel, then The Barbican, and last year RIBA’s HQ in the West End.”

“But I’m conscious of the fact that, to quote the legend that is Taylor Swift, You’re only as hot as your last hit, baby. So, this year we’ve moved to our biggest venue yet, and also pulled in our largest number of entries to date and broken attendance records.”

He added: “This year’s submissions have without doubt been our best yet. To quote one of the judges: The examples of innovative developments across both traditional and digital retail spaces were truly remarkable.”

Congratulations to our winners, and a big thank you to our sponsors, judging panel, the legend that is Tiff Stevenson, and all those who attended our 2025 gathering.