Diversification strategy milestone as Brico Dépôt joins Just Eat Spain on demand delivery platform

Kingfisher Group owned Brico Dépôt has announced a partnership with Just Eat Spain.

The latter's customers in the cities of Madrid, A Coruña, Seville, Jerez and Pamplona will now be able to choose from 1,000 products from Brico Depôt.

Sandra Zárate, Director of Marketing and Digital at Brico Depôt Spain, says that the tie up allows it to "bring DIY to homes with the speed and flexibility that many homes demand today: from a tool that is needed immediately to that material that is missing to finish a renovation.”

Iñigo Barea Egaña, CEO at Just Eat Spain, says: "The arrival of Brico Depôt on our platform is a milestone in our diversification strategy. For Just Eat to be the perfect ally for the daily lives of our users, it means going further and boosting our verticals.”

“By integrating the DIY sector, we expand our retail offer and provide an immediate solution for any need that arises in the home, reinforcing our commitment to innovation and the daily comfort of our users."

2026 RTIH Innovation Awards

On demand delivery will be a key focus area at the 2026 RTIH Innovation Awards.

The awards will open for entries in April. They celebrate global retail technology innovation in a fast moving omnichannel world.

Our winners will be revealed at the 2026 RTIH Innovation Awards Ceremony, taking place at The HAC in Central London on Thursday, 15th October.

Check out our 2025 winners here.

Our 2025 hall of fame entrants were revealed during a sold out event which took place at The HAC on 16th October and consisted of a drinks reception, three course meal, and awards ceremony presided over by award winning comedian, actress and writer Tiff Stevenson.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “This is the awards’ fifth year as a physical event. We started off with just 30 people at the South Place Hotel not far from here, then moved to London Bridge Hotel, then The Barbican, and last year RIBA’s HQ in the West End.”

“But I’m conscious of the fact that, to quote the legend that is Taylor Swift, You’re only as hot as your last hit, baby. So, this year we’ve moved to our biggest venue yet, and also pulled in our largest number of entries to date and broken attendance records.”

He added: “This year’s submissions have without doubt been our best yet. To quote one of the judges: The examples of innovative developments across both traditional and digital retail spaces were truly remarkable.”

Congratulations to our winners, and a big thank you to our sponsors, judging panel, the legend that is Tiff Stevenson, and all those who attended our 2025 gathering.