Manchester United teams with Levy for roll-out of grab and go kiosks and self-service bars at Theatre of Dreams

Levy, a sports and entertainment caterer in the UK and Ireland, has announced a multi-year partnership with Manchester United to introduce frictionless kiosks and self-service bars at the Premier League club's stadium, with the aim of improving wait times and enhancing choice with local street food.

"By combining our hospitality expertise with cutting-edge technology, we are introducing frictionless grab and go kiosks and self-service bars to reduce wait times," says Thomas Guether, Chief Growth Officer at Compass Group, owner of Levy.

"Supporters can also expect a more diverse menu featuring local Manchester street food vendors, all supported by new digital signage for a modernised service. We are proud to support the club’s commitment to its fans, ensuring that every visit to the Theatre of Dreams is faster, easier, and full of local flavour."

Omar Berrada, CEO, Manchester United, says: “Improving matchdays at Old Trafford is an essential part of our strategy for Manchester United. Old Trafford holds a unique place in world football and, whilst we have plans for a new stadium in the long-term, we have a responsibility to ensure we’re continuing to invest in our facilities and services in the short-term. The changes we are introducing will bring greater choice and better service for supporters across the stadium.”

2026 RTIH Innovation Awards

Self-service technologies will be a key focus area at the 2026 RTIH Innovation Awards.

The awards are now open for entries and celebrate global retail technology innovation in a fast moving omnichannel world.

Our winners will be revealed at the 2026 RTIH Innovation Awards Ceremony, taking place at The HAC in Central London on Wednesday, 4th November.

Check out our 2025 winners here.

Our 2025 hall of fame entrants were revealed during a sold out event which took place at The HAC on 16th October and consisted of a drinks reception, three course meal, and awards ceremony presided over by award winning comedian, actress and writer Tiff Stevenson.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “This is the awards’ fifth year as a physical event. We started off with just 30 people at the South Place Hotel not far from here, then moved to London Bridge Hotel, then The Barbican, and last year RIBA’s HQ in the West End.”

“But I’m conscious of the fact that, to quote the legend that is Taylor Swift, You’re only as hot as your last hit, baby. So, this year we’ve moved to our biggest venue yet, and also pulled in our largest number of entries to date and broken attendance records.”

He added: “This year’s submissions have without doubt been our best yet. To quote one of the judges: The examples of innovative developments across both traditional and digital retail spaces were truly remarkable.”

Congratulations to our winners, and a big thank you to our sponsors, judging panel, the legend that is Tiff Stevenson, and all those who attended our 2025 gathering.