Same delivery firm Shipt connects with Eva Longoria and focuses on summer's biggest moments
Shipt is partnering with actress and entrepreneur Eva Longoria to launch Shipt Kits, a one click cart builder feature for major hosting moments.
Debuting ahead of the 2026 World Cup, the aim is to enable people prepping for World Cup watch parties or summer gatherings to customise, purchase, and avoid forgotten essentials.
"We believe no order is ordinary, especially when it comes to how our members celebrate. By turning moment defining shopping lists into seamless, one click curated kits, we're removing the pre-game scramble and unlocking a meaningful growth engine for our same-day delivery business," says Alia Kemet, Chief Marketing Officer at Shipt. "This is the kind of intuitive and relevant innovation our community craves, so they can spend less time shopping and more time enjoying what matters most."
"The best seat for the game is my own couch, but only if the food is right. In our family, soccer brings everyone together, and that means getting our game day spread right is important. That's why I teamed up with Shipt to announce Shipt Kits," says Longoria. "Shipt makes life so much easier - and now with the addition of these curated bundles, hosting is even easier, more elevated, and stress-free. You build your cart with just one click, and the entire spread shows up same-day so you can actually enjoy the game."
2026 RTIH Innovation Awards
Same day delivery will be a key focus area at the 2026 RTIH Innovation Awards.
The awards are now open for entries and celebrate global retail technology innovation in a fast moving omnichannel world.
Our winners will be revealed at the 2026 RTIH Innovation Awards Ceremony, taking place at The HAC in Central London on Wednesday, 4th November.
Check out our 2025 winners here.
Our 2025 hall of fame entrants were revealed during a sold out event which took place at The HAC on 16th October and consisted of a drinks reception, three course meal, and awards ceremony presided over by award winning comedian, actress and writer Tiff Stevenson.
In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “This is the awards’ fifth year as a physical event. We started off with just 30 people at the South Place Hotel not far from here, then moved to London Bridge Hotel, then The Barbican, and last year RIBA’s HQ in the West End.”
“But I’m conscious of the fact that, to quote the legend that is Taylor Swift, You’re only as hot as your last hit, baby. So, this year we’ve moved to our biggest venue yet, and also pulled in our largest number of entries to date and broken attendance records.”
He added: “This year’s submissions have without doubt been our best yet. To quote one of the judges: The examples of innovative developments across both traditional and digital retail spaces were truly remarkable.”
Congratulations to our winners, and a big thank you to our sponsors, judging panel, the legend that is Tiff Stevenson, and all those who attended our 2025 gathering.
